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BeInCrypto is seeking a results-driven Product Marketing Manager to lead marketing efforts for their B2C subscription product. This role involves developing marketing strategies, collaborating with cross-functional teams, and optimizing subscriber engagement through data-driven insights. Enjoy 100% remote work with flexible hours and performance-based incentives.
Our global team of 150+ professionals collaborates across 60 countries.
We attend at least 3 top industry events monthly. You can meet us at TOKEN2049, Blockchain Life, Paris Blockchain Week, and others.
United by our passion for blockchain and our mission to be the most user-centric media platform in Web3, we make reliable information accessible to traders worldwide—delivering insights in your language every day!
We are seeking a results-driven Product Marketing Manager to lead the marketing efforts for our B2C subscription product. Marketing Strategy Development : Craft and execute marketing campaigns to acquire, engage, and retain subscribers, leveraging paid, organic, and partnership channels.
Cross-functional Collaboration : Work closely with the Product, Content, and Community teams to align marketing initiatives with product updates and audience needs.
Growth Hacking & Experimentation : Generate and test innovative ideas to optimize subscriber acquisition and engagement, using data-driven insights.
Identify and leverage partnerships, influencers, and community engagement to drive awareness and conversions.
Performance Tracking & Optimization : Monitor key KPIs, analyze performance data, and continuously refine strategies to maximize ROI.
3+ years in product marketing, growth marketing, or a similar role, with a focus on subscription-based business models.
Hands-on experience with digital marketing, paid advertising, and user acquisition
Ability to analyze key performance metrics and adapt strategies based on data insights.
Proficiency in English (both written and spoken).
100% remote work—no location limits.
Flexible working hours to suit your lifestyle, no time trackers.
Performance-based incentives—Grow as the company grows.
Access to major crypto events & conferences.
Support for personal branding and industry visibility.
You’ll be working with the Marketing team. Your manager will be Marketing Director. This team builds and amplifies our brand, driving sales opportunities, paid advertising, social media, email marketing, and event management.
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