Marketing Manager - German speaker (f / m / d)

Awin Global; Barcelona; A distancia; EUR 45.000 - 60.000; Jornada completa

Descripción de la vacante

A leading company is seeking a Marketing Manager fluent in German to enhance brand presence in the DACH region. The role involves managing advertising, PR, and events, while collaborating with global teams to execute effective marketing strategies. The ideal candidate will have extensive marketing experience, strong copywriting skills, and the ability to adapt strategies to local markets. Join a dynamic team that values work-life balance and professional development.

Servicios

Flexible four-day workweek

Remote Working Allowance

Access to additional pension insurance

Hybrid / remote work options

Access to Awin Academy

Peer-to-peer voucher program

Formación

• At least 4 years' relevant marketing experience.
• Proven ability to adapt global strategy to the DACH market.
• Excellent copywriting skills and an eye for detail.

Responsabilidades

• Lead and manage Awin’s DACH advertising, acquisition, PR and events strategy.
• Execute local marketing initiatives in line with business objectives.
• Manage regional social media channels and support global campaigns.

Conocimientos

Marketing Experience

English

Copywriting

Interpersonal Skills

Problem-Solving

Descripción del empleo

Marketing Manager - German speaker (f / m / d)

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Purpose of Position

The Marketing Manager will be responsible for leading and managing Awin’s DACH advertising, acquisition, PR and events strategy, to drive qualified leads into the Sales function of the business. They will also be responsible for the marketing activity in Eastern Europe and Nordics (secondary regions). This role will have a strong focus on increasing Awin’s brand presence and positioning through multiple marketing channels including communications, paid advertising, content, email, sponsorship, events and social media promotion.

Key Tasks

• Support regional stakeholders to proactively plan activity, and execute local marketing initiatives in line with business objectives.
• Work closely with the New Business team to research, plan, and execute new marketing opportunities across events, content, paid advertising, and lead acquisition. Report on performance of activity.
• Support Global Marketing team to produce and execute global content and marketing campaigns.
• Plan and deliver paid advertising activity.
• Manage the relationship with our DACH PR agency, and source relevant speaking and editorial opportunities to promote Awin’s business objectives.
• Work closely with Global Event Lead to develop the regional event strategy and support with the execution of the events, including external industry events and Awin-hosted client events.
• Responsible for planning, writing, editing, and translating content that increases awareness of, and positions Awin.
• Manage regional social media channels while working closely with the global Social Media and Community Manager, to ensure successful planning and execution of local and global campaigns.
• Work closely with the SEO, SEA, and Paid social advertising team to plan and execute activity.
• Work closely with Operations to manage award entry strategy and process, including coordination of award campaigns.
• Work closely with Digital Marketing to keep stakeholders updated on website engagement, traffic, lead acquisition, and opportunities for optimization.
• Work with the CRM team to plan and send regular emails.

Skills & Expertise

• At least 4 years' relevant marketing experience.
• Very good written and spoken English.
• Proven ability to adapt global strategy to the DACH market.
• Excellent copywriting skills and an eye for detail.
• Industry knowledge is a bonus.
• Strong interpersonal skills and confident communication.
• Comfortable with reporting – numbers and insights.
• A proactive attitude to developing and delivering marketing strategy.
• Ability to remain calm under pressure and manage multiple tasks.
• Positive and adaptable approach to problem-solving.
• Team player, but also capable of working independently.

Our Offer

• Flexi-Week and Work-Life Balance : Flexible four-day workweek at full pay, with no reduction in annual holiday allowance. Includes paid special leaves and volunteer days.
• Remote Working Allowance : Monthly allowance for remote work setup and ongoing costs.
• Pension : Access to additional pension insurance for employees in Germany.
• Flexi-Office : Hybrid / remote work options across Awin regions, fostering an international culture.
• Development : Access to Awin Academy for professional and personal growth through various training programs.
• Appreciation : Peer-to-peer voucher program to recognize colleagues.

Established in 2000, Awin fosters a dynamic, social, and inclusive culture. Our virtual 'Life @ Awin' hub connects colleagues worldwide through social activities. We value diversity and inclusion, welcoming all backgrounds, identities, and experiences. Support is available throughout the application and interview process.

Apply now to advance your career at a progressive company supporting your professional and personal development.

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