Country Marketing Manager (Spanish Market)

Spoki; Barcelona; Presencial; EUR 37.000 - 50.000; Jornada completa

Descripción de la vacante

A leading company in Conversational Commerce is seeking a Country Marketing Manager for Spain. In this role, you will drive brand strategy and customer acquisition through innovative marketing initiatives. The ideal candidate will have strong B2B marketing experience, a data-driven mindset, and the ability to thrive in a fast-paced environment. Join a dynamic team and help shape the future of customer communication.

Servicios

Competitive salary

Access to cutting-edge AI tools

Regular team events and growth opportunities

Formación

• Strong experience in B2B marketing, ideally in SaaS.
• Proven success in managing brand and demand generation.
• Fluency in Spanish required; proficiency in Italian is a plus.

Responsabilidades

• Define and execute the go-to-market plan for Spain.
• Design and manage full-funnel marketing campaigns.
• Engage local media and influencers to amplify reach.

Conocimientos

B2B marketing strategies

Storytelling

Copywriting

Data-driven decision making

Project management

Herramientas

GA4

HubSpot

Looker Studio

Descripción del empleo

Country Marketing Manager (Spanish Market)

Get AI-powered advice on this job and more exclusive features.

Direct message the job poster from Spoki

Who We Are

At Spoki , we’re revolutionizing how businesses connect with customers through Conversational Commerce. Fueled by 3x YoY growth and a mission to become a Unicorn, we provide cutting-edge AI-powered tools—built around WhatsApp—that empower businesses globally to deliver marketing, sales, and support experiences that are seamless, personal, and scalable.

Join a team driven by innovation, speed, and real impact. If you want to help shape the future of customer communication in a high-growth SaaS company, this is your moment .

Your Role : Country Marketing Manager – Spain

As our Country Marketing Manager for Spain , you’ll be the captain of our brand and growth strategy in one of our most strategic markets. You'll craft and execute data-driven marketing plans, build Spoki’s presence across all major channels, and drive customer acquisition with bold and localized initiatives. Your goal? Accelerate adoption and make Spoki the go-to Conversational Commerce platform for Spanish businesses.

Your Responsibilities

• Build & Localize the Marketing Strategy : Define and execute the go-to-market plan for the Spanish market. From brand to performance, you own the funnel.
• Lead Campaigns that Convert : Design and manage full-funnel marketing campaigns—digital, email, content, social, and offline—to drive pipeline growth and brand awareness.
• Amplify Spoki’s Voice : Act as the brand ambassador across Spain. Engage local media, influencers, communities, and events to amplify reach.
• Collaborate Cross-Functionally : Partner with Sales, Product, and Growth to align messaging, positioning, and strategy with business goals.
• Act on Data : Use insights from GA4, CRM, and other analytics tools to track performance, optimize campaigns, and continuously iterate.
• Customer-Centric Approach : Localize messaging and offers based on user research, feedback, and market insights.
• Scale What Works : Identify high-performing initiatives and replicate them across segments and regions.

Ideal Profile

• Strong experience in building and scaling B2B marketing strategies, ideally in SaaS or tech environments
• Proven success in managing brand, demand gen, and product marketing across multiple channels
• Excellent storytelling, copywriting, and positioning skills, tailored to local audiences

Digital & Analytical Mastery

• Data-driven : Experience with GA4, CRM (HubSpot), Looker Studio, and campaign A / B testing
• ROI obsessed : You monitor, test, and optimize every touchpoint along the funnel
• Autonomous, but collaborative : you drive your own priorities while aligning with global goals
• Strong project management skills and ability to thrive in a fast-paced, high-growth setting
• Fluency in Spanish is required; proficiency in Italian is a plus

Bonus

• Experience in e-commerce, messaging platforms, or SaaS
• Public speaking, webinar hosting, or community-building background
• International mindset and experience in cross-border marketing

What We Offer

• Own and lead marketing for a strategic European market
• Collaborate with a fast-moving, international team that values creativity and impact
• Competitive salary : €37,000–€50,000 / year + performance-based bonuses
• Access to cutting-edge AI tools like OpenAI, Midjourney, Runway, AdCreativeAI
• Regular team events, retreats, and growth opportunities

Our Selection Process

• Interview with our Talent Acquisition team
• Interview with Marketing leadership + Business case : Plan a go-to-market strategy
• Final interview with the CEO & Leadership

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing, Business Development, and Strategy / Planning
• Software Development, IT Services and IT Consulting, and Marketing Services

Referrals increase your chances of interviewing at Spoki by 2x

Get notified about new Market Manager jobs in Greater Barcelona Metropolitan Area .

J-18808-Ljbffr