Director of SEO

SEO for Hire; Barcelona; Presencial; EUR 60.000 - 100.000; Jornada completa

Descripción de la vacante

A global company seeks a Director of SEO & ASO to build a world-class growth engine while leading a team to drive significant growth across 27 markets. This role combines strategy and hands-on execution to transform how millions discover and interact with the brand.

Servicios

Flexible benefits

Annual travel allowance

Work from anywhere for up to 2 weeks/year

Language classes

Personalized progression plan

Internal training programs

Mindfulness and well-being platform access

Office commute and lunch subsidy

Unlimited use of services

Team days and parties

Formación

• Proven track record in driving organic growth.
• Experience in European markets and different languages.
• Ability to lead and build teams effectively.

Responsabilidades

• Drive a 30% quarter-over-quarter increase in organic traffic.
• Lead a team to automate SEO/ASO systems.
• Define the roadmap and architecture for SEO.

Conocimientos

SEO

ASO

Team Leadership

Analytics

Strategic Planning

Educación

7+ years in SEO/ASO roles

Herramientas

GA4

Search Console

Ahrefs

SEMrush

Sensor Tower

App Annie

Descripción del empleo

Do you have experience across SEO & ASO? Do you want to work with a global company?

Our client is on a mission to make air passenger rights real — at scale, across 27 markets. They're already a category leader. But their next leap forward? It won't be bought, it'll be earned, search by search, ranking by ranking, app by app.

We're hiring a Director of SEO & ASO to design and lead that leap. This is your opportunity to build a world-class organic growth engine that transforms how millions of people discover, trust, and use our client, without paid ads doing the heavy lifting.

This role is around 50% strategy, 50% hands-on execution. You'll lead a team of in-house specialists and external language experts to unlock sustainable, high-intent, global growth.

What will you deliver in your first 12-18 months :

• Explosive Organic Growth : Drive a 30% quarter-over-quarter increase in unpaid traffic across key web properties.
• Category-Defining ASO : Deliver a 25% month-over-month uplift in organic app downloads and achieve top-50 store rankings in high-volume search terms.
• Paid → Organic Shift : Rebalance acquisition — grow unpaid traffic by 20% while reducing paid spend dependency.
• Global Keyword Leadership : Add 50+ high-intent keywords to page one, across 27 languages and markets.
• Team Uplift : Empower a team of 3 people and 7–10 freelancers to exceed performance goals and work as one unified engine.
• New Channel Wins : Launch innovative SEO / ASO initiatives that surface high-value, underserved growth opportunities.

What will you drive :

• An End-to-End SEO / ASO System : Build the roadmap, define the architecture, and own the execution — from technical SEO to localized ASO.
• A Global Growth Lab : Guide SEO / ASO across 27 languages and markets through freelancers and in-house experts. Test, learn, and scale what works.
• Cross-Org Enablement : Bake organic growth into every content rollout, app release, product sprint, and market launch.
• Tool-Led Insights : Use GA4, Search Console, Ahrefs, SEMrush, Sensor Tower, and App Annie to turn data into growth decisions.
• Trend Intelligence : Read every algorithm shift and market signal before competitors do and pivot faster.

What sets you apart :

• Builder's Mindset : You've grown organic channels from the ground up. You see opportunities where others see limitations.
• Global Experience : You've led SEO / ASO efforts across European markets and understand the nuance of language, regulation, and behaviour.
• Operational Range : Strategic enough to design the machine. Tactical enough to tighten the screws.
• Performance History : Strong track record, typically gained through 7+ years in SEO / ASO roles, ideally in e-commerce, consumer rights, fintech, or travel. You've moved real numbers.
• Leadership That Scales : You're a clear communicator, thoughtful coach, and confident decision-maker.
• Flexible benefits : gym membership, personal education, childcare, public transportation, or leisure travel subsidy.
• Annual travel allowance.
• Work from anywhere for up to 2 weeks / year.
• Language classes.
• Personalized progression plan.
• Internal training programs and knowledge-sharing events.
• Unlimited, free use of our services.
• Office commute and lunch subsidy.
• Access to a mindfulness and well-being platform (Mindgram).
• Team days and parties.

You won't be inheriting a playbook. You'll be writing it.

At our client, organic growth isn't a support function — it's a core engine of our business model and a strategic priority at the highest level. You'll lead with autonomy, collaborate with product and marketing leaders, and own impact across the full funnel. You'll also help shape how a global category-defining company earns the trust of new customers every day.

If you're ready to define the next chapter of organic growth in a mission-driven company — this is it.