Director, Field Marketing - EMEA

CyberArk; Madrid; Presencial; EUR 80.000 - 120.000; Jornada completa

Descripción de la vacante

A leading company in the cybersecurity sector is seeking a strategic Marketing Leader to guide their EMEA Marketing team through a phase of growth. The ideal candidate will possess extensive marketing experience, with a strong focus on revenue generation and team leadership, to effectively navigate the complexities of the cloud and SaaS markets. This role offers the opportunity to influence business strategies and drive innovative marketing initiatives tailored for success in a competitive landscape.

Formación

• 10 years in marketing within global cloud/SaaS/cybersecurity companies.
• 5 years management experience leading diverse teams.
• Proven record in executing marketing programs across multiple channels.

Responsabilidades

• Develop innovative marketing strategies to accelerate business growth.
• Manage marketing budgets and drive effectiveness in execution.
• Lead and grow a high-performing revenue marketing team.

Conocimientos

Digital Marketing

B2B Sales

Marketing Automation

Customer Segmentation

Lead Generation

Social Media Management

Multichannel Marketing

Market Research

Affiliate Marketing

Educación

Bachelor's or Master's degree in Business, Marketing, or Technology

Descripción del empleo

We are looking for a force-multiplier leader who can take our EMEA Marketing team through CyberArks next phase of growth. Reporting to the VP of Global Field & Channel Marketing the role is a fantastic opportunity for a revenue-oriented marketing leader with strategic depth and innovative thinking who can drive hyper growth and consistent execution excellence for EMEA market.

Key Responsibilities :

• Accelerate business growth through innovative marketing strategies for the region leveraging global & regional programs including integrated campaigns ABM C-level engagements channel marketing events and digital demand gen.
• Interlock with sales leadership and functional leaders to drive new logos & cross-sell motions implementing Account Based engagement and programmatic revenue marketing to generate pipeline based on data-driven insights.
• Champion regional & segment market intelligence to influence campaign & program strategies and ensure optimal marketing mix balancing direct / channel / ABM / digital investments.
• Drive worldclass execution excellence to increase mindshare market & wallet share and partner share in the region creating differentiated buyers journeys that set us apart from our competitors.
• Own strategic investment and management of regional marketing budget to drive program performance and scale execution effectiveness.
• Build and grow an A-player revenue marketing team as a strategic business partner for the field.

LI-HEH

Qualifications :

• 10 years in modern revenue-oriented marketing organizations in global cloud / SaaS / cybersecurity companies driving new logo and expansion motions across strategic enterprise and scale segments.
• 5 years of management experience in building open inclusive and high-performing teams with an authentic leadership style.
• Successful history of execution excellence in leading top / middle / bottom of the funnel programs including digital marketing events ABM and channel co-marketing.
• Track-record of transcending organizational boundaries mobilizing collaboration at various levels and fostering strong relationships and one team mentality.
• Comprehensive grasp of funnel analytics and applying measures to consistently enhance each phase of the conversion process leading to pipeline creation velocity and bookings.
• Adept at planning and managing resources & investments effectively prioritizing critical tasks and allocating wisely based on business goals.
• A disruptive thinker with big ideas uninhibited by budget yet rigorous in spend management with ability to pivot as needed.
• Exceptional communication skills at executive level with ability to simplify complex issues and drive clarity.
• In-depth understanding of sales & channel as well as how to communicate with and activate them.
• Openness to travel as necessary for the roles responsibilities.
• Holding a bachelors or masters degree in business marketing or technology is advantageous

Additional Information :

We are proud to foster a diverse and inclusive workplace where every individuals unique background perspective and contribution is celebrated. We believe that by embracing diversity we drive innovation and create a stronger more united team. Inclusion is at the heart of who we are and how we succeed. All qualified applicants will receive consideration for employment without regard to race colour age religion sex sexual orientation gender identity or disability. Upon conditional offer of employment candidates are required to complete a comprehensive background check as per our internal policy.

CyberArk is an equal opportunities employer. If you would like any special arrangements made for your interview please inform the EMEA Talent Acquisition team upon your application so that we may take steps to accommodate your needs.

Remote Work : Employment Type :

Full-time

Key Skills

Digital Marketing,B2B Sales,Marketing,Pardot,Marketing Automation,Customer Segmentation,HubSpot,Multichannel Marketing,Market Research,Affiliate Marketing,Social Media Management,Lead Generation

Department / Functional Area : Marketing

Experience : years

Vacancy : 1