Director / a de Personas

SDi Digital Group; Valencia; A distancia; USD 220.000 - 250.000; Jornada completa

Descripción de la vacante

Join a fast-growing startup revolutionizing cloud development! This role seeks a product marketing leader to enhance brand visibility and drive strategic marketing initiatives. You'll scale the marketing team, create effective strategies for product launches, and maximize ROI on a conservative budget. With a focus on empathy and innovation, this company values ownership and excellence, offering a fully remote position with competitive benefits. If you have a passion for technology and a strategic mindset, this opportunity is perfect for you.

Servicios

Fully remote

Performance bonus

Competitive share options

Annual company retreat

Top-quality equipment

2 additional company-wide holidays

Formación

• 3-5 years in product marketing, preferably in open source/infrastructure.
• Experience maximizing ROI on marketing budgets.

Responsabilidades

• Scale and build out the product marketing team.
• Create a scalable PLG motion to maximize revenue.
• Develop messaging and market positioning for LocalStack.

Conocimientos

Product Marketing

Data-Driven Leadership

Strategic Mindset

Customer-Centric Approach

Social Media Engagement

Descripción del empleo

Descripción del trabajo

We are a fast-growing Series A startup building cutting-edge technology to revolutionize cloud development processes and support highly efficient dev&test feedback loops. We've closed our last $25mil round in Q4 2024, led by Notable Capital, CRV and Heavybit.

At its core, LocalStack provides a high-fidelity emulator and local cloud development platform. Imagine developing cloud applications and data pipelines entirely on your local machine within a lightweight cloud sandbox, running in Docker!

Our mission is to empower developers to rapidly build and test their cloud applications, allowing for a more enjoyable dev experience, and saving valuable time and resources.

LocalStack has a large and active open-source community (57k+ stars on GitHub) with over 100k active users worldwide and 290M+ downloads to date. Our customer base ranges from SMBs to Global Fortune 500 companies.

We are sustainably growing our globally distributed team across sectors. LocalStack is headquartered in Zurich / Switzerland, with a main engineering office in Vienna / Austria and remote team members from the US, FR, UK, CA, ES, and many more countries.

This is the right opportunity for a person with 3-5 years in a product marketing role as a leader of the team, experience in open source / infrastructure / security / databases or related sectors, strong background in working on existing as well as new products and maximizing the ROI on marketing budget.

Responsibilities:

1. Scale and build out our product marketing team (including devrel, content marketing, events, sales enablement, etc.)
2. Create a scalable PLG motion to maximize overall revenue, leveraging continued self-serve growth while seamlessly handing off high-value opportunities to sales when appropriate
3. Elevate enterprise trust and credibility: increase visibility, image, and recognition of LocalStack as a brand among mid-market and enterprise segments
4. Maximize efforts of our Sales team by driving optimal enterprise sales messaging, positioning, and materials
5. Create the PMM strategy for new product launches
6. Drive bottom-up and top-down motions to maximize conversions to paid users
7. Develop messaging, market approach, and positioning for LocalStack, including existing and new products, tailored to different personas
8. Create, track, and drive core KPIs for the team
9. Optimize ROI for a conservative marketing budget
10. Expand existing marketing partnerships and create new ones (including blog posts, conferences, speaking opportunities, etc.)

Experience required:

1. Experience in a similar role, preferably with direct experience in our domain
2. Data-driven leadership with systematic tracking setup experience
3. Ability to adapt to new domains or target personas
4. Strategic and growth mindset
5. Empathy and customer-centric approach
6. Active participation in social media, industry events, and relevant communities

Our values:

• Care: We create with compassion, prioritizing empathy and understanding.
• Ownership: We own the outcome, fostering autonomy and responsibility.
• Openness: We build trust through communication and diverse perspectives.
• Courage: We innovate boldly, embracing challenges and risks.
• Excellence: We pursue excellence, pushing boundaries and delivering exceptional value.

Benefits:

• Fully remote
• Performance bonus
• Competitive share options
• Annual company retreat
• Top-quality equipment
• 2 additional company-wide holidays

For US candidates, the salary range is $220,000 - 250,000 per year plus equity.

Interested? We’d love to hear from you! Apply via LinkedIn or our careers page, including a brief motivation statement. If your profile matches, Alex Paiser will contact you within 2 weeks. Due to high volume, personalized feedback cannot be guaranteed.

Seniority level: Director

Employment type: Full-time

Job function: Marketing and Sales

Industries: IT Services and IT Consulting