Direct Channel Specialist - Canary Island

Roiback; Madrid; Presencial; EUR 30.000 - 45.000; Jornada completa

Descripción de la vacante

A notable marketing company in Madrid is seeking a DCS to manage client accounts and enhance sales through online marketing optimization. The ideal candidate should be analytical, commercially savvy, and proactive in suggesting marketing improvements. Join our diverse team dedicated to innovation and inclusivity.

Formación

• Ability to analyze KPIs and detect trends.
• Knowledge of online marketing tools and techniques.
• Customer-oriented approach with focus on profitability.

Responsabilidades

• Manage client accounts and define targets.
• Monitor and ensure sales and service quality.
• Identify opportunities for account optimization.

Conocimientos

Analytical skills

Commercial mindset

Proactivity

Descripción del empleo

MISION

WHAT IS THE TASK OF A DCS?

A DCS is the main point of contact between the client and ROIBACK. Their main task is to increase the sales of each client in their portfolio through online marketing optimization of each direct channel and advising on new trends in online marketing, competitiveness, and profitability. The level of service provided to the client is crucial, emphasizing quick and accurate issue management in line with the service agreement with ROIBACK.

POSITION

WHAT ARE THE FUNCTIONS OF A DCS?

• Manage the accounts of assigned clients, including:
• Help define targets.
• Monitor sales and service quality targets to ensure they are met.
• Identify account optimization opportunities in online marketing; develop and execute action plans to maximize revenue and report on progress.
• Advise on online marketing trends (promotional campaigns, email marketing, SEM investment, memberships) to maximize ROI.
• Suggest improvements in pricing and revenue management for the direct channel.
• Implement new value-added products offered by ROIBACK.
• Address client needs regarding marketing changes and coordinate with relevant departments for resolution.
• Enhance client loyalty through regular contact, calls, on-site visits, and ongoing assessment of their needs.

PROFILE

WHAT CHARACTERISTICS DOES A DCS NEED TO HAVE?

• Analytical & Rigorous: Analyze KPIs to detect trends and causes.
• Knowledgeable about the client’s product/hotel to tailor impactful actions.
• Commercial & Proactive: Maintain a customer-oriented approach and prioritize profitable actions.
• Interested in becoming an expert: Stay updated on direct channel trends, competition, and destination; continuously enhance knowledge of online marketing tools and techniques; master ROIBACK tools and educate clients on their use.

At Roiback - HBX Group, we believe diversity drives innovation and travel as a force for good. We are committed to creating an inclusive workplace where everyone feels valued and respected, embracing different backgrounds, perspectives, and talents. Join us and be part of a team where diversity and equal opportunities truly make a difference.