Digital Media Planner / Buyer - Remote, Latin America

buscojobs Argentina; Córdoba; A distancia; EUR 3.000 - 6.000; Jornada completa

Descripción de la vacante

A leading software consultancy is seeking a Digital Media Planner/Buyer to develop media strategies, conduct research, and manage campaigns. The ideal candidate has over 3 years of experience in an advertising agency and strong communication skills. This remote position offers competitive salary, flexible hours, and opportunities for professional development.

Servicios

Competitive salary

Generous paid-time-off policy

Flexible working hours

Continuing education and training

Formación

• 3+ years of experience in the advertising agency environment.
• Proven experience in digital media planning and buying with a focus on performance marketing.
• Expertise in tracking and analyzing campaign performance data.

Responsabilidades

• Develop comprehensive media plans aligned with client goals.
• Conduct research to identify optimal media channels.
• Manage relationships with external vendors for campaigns.

Conocimientos

Digital media planning

Project management

Campaign performance analysis

Strong communication skills

Analytical problem-solving

Herramientas

Media planning tools

Descripción del empleo

Overview

Digital Media Planner/Buyer - Remote, Latin America

ARS 6.500.000 - 9.750.000

Bluelight is a leading software consultancy dedicated to designing and developing innovative technology that enhances users' lives. With a steadfast commitment to delivering exceptional service to our clients, Bluelight excels in its focus on quality and customer satisfaction. Our mission is not only to create cutting-edge applications but also to foster a collaborative and enriching work environment where each team member can grow and thrive. With a presence across the United States and Central/South America, Bluelight is in an exciting phase of expansion, continually seeking exceptional talent to join its dynamic and diverse community.

Responsibilities

• Develop comprehensive media plans aligned with client goals and target audiences.
• Conduct in-depth research and analysis to identify optimal media channels and strategies.
• Determine budget allocation across channels based on performance and objectives.
• Stay abreast of emerging digital media trends, technologies, and AI integrations.
• Advise the New Business teams and Account teams on recommended budgets and media strategies during the pitch process.
• Oversee the execution of paid media campaigns across various platforms (e.g., Google Ads, social media platforms, programmatic display).
• Manage relationships with external vendors responsible for day-to-day campaign management.
• Track KPIs such as leads, CPA, CPL, engagement rates, web traffic, and form fills; analyze performance data and generate regular reports.
• Monitor and control media budgets across all channels; ensure campaigns are delivered within budget and on schedule; identify cost-saving opportunities.

Skills & Qualifications

• 3+ years of experience in the advertising agency environment.
• Strong project management skills.
• Proven experience in digital media planning and buying with a focus on performance marketing.
• In-depth knowledge of various digital media channels and platforms.
• Expertise in tracking and analyzing campaign performance data.
• Strong analytical and problem-solving skills.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Proficiency in media planning and buying tools.

Company Benefits

• Competitive salary and bonuses, including performance-based salary increases.
• Generous paid-time-off policy
• Flexible working hours
• Work remotely
• Continuing education, training, conferences
• Company-sponsored coursework, exams, and certifications

Being a consultant in our team is a fun, challenging, and rewarding career choice. Your contributions are highly valued by clients, and the work you do often has a direct and significant impact on their business.

You will have the opportunity to work on a variety of projects for our incredible clients, which will accelerate your career growth. You’ll collaborate with modern technologies and work alongside some of the best professionals in the industry!

If you’re eager to be part of an exciting, challenging, and rapidly growing consultancy, we encourage you to apply. #LI-Remote