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A leading company in management consulting seeks a Digital Marketing Specialist to join their remote team. This role focuses on executing impactful digital campaigns and optimizing SEO strategies within the healthcare sector. Candidates should possess a strong analytical mindset, a passion for social impact, and relevant experience in digital marketing.
management consulting and business services
to healthcare organizations. Our mission is to support healthcare organisations in building thriving, sustainable practices while improving access to healthcare in communities that need it most.
About the Role We’re looking for a
Digital Marketing Specialist
to join our growing remote team on a freelance basis. This role is ideal for someone who is hands-on, data-savvy, and passionate about using digital channels to deliver real-world impact.
Responsibilities Plan, execute, and optimize digital campaigns across Meta Ads (Facebook / Instagram) Design and build ad creatives : static visuals, carousels, reels, videos, and motion graphics Oversee SEO and keyword strategy to improve website visibility Create or coordinate content for emails, blogs, landing pages, and social media Monitor and analyse campaign performance (CTR, CPC, ROAS, conversions) Manage email marketing platforms and automation workflows (Zapier, etc) Prepare performance reports and provide actionable insights
What We’re Looking For 3+ years of experience in digital marketing, ideally in B2B and B2C environments Proficient in Meta Ads Manager and other digital marketing tools Proficient in automation tools such as Zapier Analytical mindset with ability to interpret data and adjust strategies accordingly Self-starter comfortable with remote work, deadlines, and autonomy Passion for healthcare, social impact, or mission-driven work