Digital Marketing Specialist

JR Spain; Inca; Híbrido; EUR 30.000 - 45.000; Jornada completa

Descripción de la vacante

JR Spain is looking for a Digital Marketing Specialist to elevate its brand presence across digital channels. The role involves driving CRM and email marketing strategies, managing paid social campaigns, and collaborating with cross-functional teams to enhance performance marketing. Ideal candidates should have over three years of experience in digital marketing, with a solid understanding of various platforms including SEO and email marketing tools. Join a purpose-driven team passionate about the outdoors and sustainability.

Servicios

Flexible working environment

Access to NNormal gear and industry events

Formación

• 3+ years of experience in digital marketing, ideally in D2C, outdoor, or lifestyle brand.
• Solid understanding of CRM systems and email marketing platforms.
• Creative thinker with strong analytical skills.

Responsabilidades

• Build and execute CRM and email strategy.
• Lead paid social advertising efforts.
• Support planning and coordination of D2C digital campaigns.

Conocimientos

Digital Marketing

CRM Systems

Email Marketing

Paid Social Campaign Management

SEO

SEM

AI Marketing Platforms

Herramientas

Klaviyo

Mailchimp

Google Ads

Descripción del empleo

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NNormal is a brand created by Kilian Jornet and Camper — built to challenge the way the outdoor industry thinks, operates, and grows. We make products designed to last, and stories meant to inspire. Our goal? To connect people with nature in a respectful, meaningful, and enduring way. We're not here to do what's normal — we’re here to do what’s NoNormal.

The Role

We’re looking for a Digital Marketing Specialist who can help us elevate how NNormal shows up across all key digital channels. You’ll drive and optimize our CRM and email marketing, manage paid social campaigns, and contribute to broader performance marketing initiatives. This is a hands-on and strategic role, with the freedom to shape new ideas and test smarter, more meaningful ways to grow.

You’ll collaborate across brand, e-commerce, and content teams — helping to bridge performance and creativity. Experience with SEO, SEM, or AI marketing platforms is a strong plus.

Your Mission

• Build and execute our CRM and email strategy, from segmentation to automation to triggered flows and campaigns.
• Lead our paid social advertising efforts (Meta, TikTok, and others), balancing brand storytelling with performance goals.
• Support the planning and coordination of D2C digital campaigns, including product launches and seasonal moments.
• Work closely with creative and brand teams to ensure every touchpoint reflects our tone, voice, and values.
• Analyze performance data and share actionable insights that improve engagement, retention, and conversion.
• Contribute to ongoing experimentation and innovation across digital channels — including SEO, SEM, affiliate, and AI-based marketing tools.

What We’re Looking For

• 3+ years of experience in digital marketing, ideally in a D2C, outdoor, or lifestyle brand.
• Solid understanding of CRM systems, email marketing platforms (e.g., Klaviyo, Mailchimp), and paid social campaign management.
• Creative thinker with strong analytical skills — able to connect performance with purpose.
• Passionate about the outdoors, sustainability, and building brands with meaning.
• Comfortable navigating cross-functional teams and fast-paced environments.
• Experience or interest in SEO, Google Ads, AI marketing platforms, and data-driven tools is a strong plus.

Why Join NNormal?

• Work directly with leadership and help shape the future of a brand with a clear mission.
• Freedom to experiment, test, and build something truly different.
• Be part of a tight-knit, purpose-driven team.
• Access to NNormal gear and industry events.
• Flexible working environment.

This is Not Just a Job

We're not chasing hacks or quick wins. We're building a digital experience that reflects who we are — thoughtful, intentional, and bold. If you’re ready to help us grow in a smarter, more sustainable, NoNormal way, we’d love to hear from you.