Digital Marketing and eCommerce Specialist

PayPerTalent; Jaén; Híbrido; EUR 33.000; Jornada completa

Descripción de la vacante

An established industry player is seeking a Digital Marketing & eCommerce Specialist to drive their digital strategy in the European market. This role combines creativity and analytical skills to manage campaigns, optimize online stores, and coordinate with external agencies. The ideal candidate will thrive in a hybrid work environment, collaborating closely with teams across continents. If you have a passion for digital marketing and eCommerce, along with a background in the music industry, this is your chance to make a significant impact in a dynamic company.

Formación

• 2-4 years of experience in digital marketing and eCommerce.
• Experience managing campaigns and external agencies.

Responsabilidades

• Execute the local digital strategy aligned with global eCommerce objectives.
• Manage Google Ads and other paid campaigns.

Conocimientos

Digital Marketing

eCommerce

Google Ads

SEO

Social Media Management

Email Marketing

Analytics (GA4)

Herramientas

Shopify

CRM Tools

Descripción del empleo

Languages : Spanish + Advanced English (minimum C1)

Role type : Mid-level executive with functional autonomy

Salary : Competitive

Role Summary

Our client, a global manufacturer and distributor of musical instruments components and accessories, is looking for a Digital Marketing & eCommerce Specialist with strong hands-on experience and tactical vision to execute their digital strategy in the European market. The ideal candidate combines skills in digital campaigns, eCommerce platforms, and the ability to coordinate external agencies. This role works in close coordination with the marketing and eCommerce teams in their US branch, reporting directly to the President of Europe, the VP of eCommerce EU, and the VP of Marketing US.

Key Responsibilities

• Strategy and Coordination
• Execute the local digital strategy aligned with the eCommerce global objectives.
• Coordinate work with external agencies (SEO, SEM, CRO, UX, etc.).
• Prioritize tasks between EU & US stakeholders and consolidate performance reporting.
• Digital Advertising and Campaigns
• Manage Google Ads, Meta Ads, and other paid campaigns.
• Implement strategies for acquisition, retargeting, and retention.
• eCommerce and Website Optimization
• Oversee and optimize the online store (Shopify or similar platform).
• Propose and implement UX and CRO improvements.
• Collaborate with designers / developers for seamless user experience.
• Content and Communication
• Plan and execute email marketing and automation campaigns.
• Manage social media and conversion-focused content strategies.
• Analytics and Reporting
• Track results and KPIs using GA4, dashboards, CRM, and other tools.
• Prepare regular performance reports for leadership and marketing teams.

Key Requirements

• 2–4 years of experience in digital marketing and eCommerce.
• Experience managing campaigns and external agencies.
• Able to work independently and results-driven.
• Professional English level (C1) for international coordination.
• Experience with Shopify and / or music industry background is a plus. Playing guitar or having prior experience in the music industry will be highly appreciated.

Job Type : Full-time

Pay : 33,000.00€ per year

Ability to commute / relocate :

• 28412 Cerceda, Madrid provincia : Reliably commute or planning to relocate before starting work (Required)

Language :

Work Location : Hybrid remote in 28412 Cerceda, Madrid provincia