Data Analyst

Guesty; Barcelona; Presencial; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

Guesty, located in Barcelona, is searching for a skilled Data Analyst to join their Analytics team. The ideal candidate will analyze marketing performance and deliver actionable insights to enhance decision-making. This role involves partnering with marketing teams and developing marketing dashboards.

The preferred applicant will have a Bachelor's degree in a quantitative field, with 2+ years of experience in analytics or a SaaS environment. Strong SQL skills and a knowledge of reporting tools are essential. Guesty values diverse backgrounds and promotes equal employment opportunities.

Formación

• 2+ years of experience as a Data Analyst or Business Analyst, preferably within a SaaS environment.
• Experience supporting marketing analytics initiatives.
• Strong knowledge of reporting best practices.

Responsabilidades

• Analyze marketing performance across various acquisition channels.
• Build and maintain marketing dashboards.
• Define and report on key marketing KPIs.
• Collaborate with cross-functional teams to meet business needs.

Conocimientos

SQL proficiency

Data visualization

Analytical skills

Communication

Educación

Bachelor's degree in Statistics, Economics, Mathematics, Physics, Industrial Engineering, or related field

Herramientas

Looker

Google Analytics

Google Ads

Meta Ads Manager

Descripción del empleo

Guesty is the all-in-one platform helping hospitality businesses around the world automate, optimize, and scale their operations. We’re a fast-growing global startup transforming the industry — from enhancing guest experiences to driving business growth.

With a powerful suite of features and integrations with 150+ industry partners, including Airbnb, Vrbo, Booking.com, Expedia, and Google Travel, Guesty empowers property managers to deliver exceptional guest experiences while running efficient, data-driven operations.

Today, we’re proud to have 800+ team members across 16 countries, all working together to shape the future of hospitality technology.

We are looking for a skilled Data Analyst to join our Analytics team. In this role, you will support the Marketing organization by delivering actionable insights, monitoring campaign performance, and developing data-driven recommendations that improve business decisions. You will own marketing dashboards, define key performance metrics, and partner with stakeholders to optimize acquisition, engagement, and overall marketing effectiveness.

Responsibilities

Marketing Analytics

• Serve as the primary analytics partner for the Marketing team.
• Analyze marketing performance across paid search, paid social, email, organic, and other acquisition channels.
• Provide insights that support strategic and operational decision‑making.

Reporting & Dashboard Development

• Build, maintain, and improve marketing dashboards.
• Develop scalable reporting solutions that provide accurate and timely business insights.
• Ensure data quality and reporting consistency.

KPI Monitoring & Performance Analysis

• Define, monitor, and report on key marketing KPIs, including CAC, LTV, and ROAS.
• Identify trends, opportunities, and risks using quantitative analysis.
• Present findings and recommendations to senior stakeholders.

Data Management

• Use SQL to extract, transform, and analyze data from multiple sources.
• Support the continuous improvement of marketing data models and analytics frameworks.
• Maintain reliable and accurate reporting pipelines.

Cross‑functional Collaboration

• Partner with Marketing leadership and cross‑functional teams to understand business needs.
• Translate complex analytical findings into clear, actionable recommendations for non‑technical stakeholders.

Requirements

Experience

• Bachelor's degree in Statistics, Economics, Mathematics, Physics, Industrial Engineering, or another quantitative discipline.
• 2+ years of experience as a Data Analyst or Business Analyst, preferably within a SaaS environment.
• Experience supporting marketing analytics initiatives.

Technical Skills

• Advanced SQL proficiency.
• Strong knowledge of data visualization and reporting best practices.
• Experience with Looker or similar BI platforms.

Soft Skills

• Excellent analytical and problem‑solving skills.
• Strong communication and presentation abilities.
• Ability to explain technical concepts to non‑technical audiences.
• Highly organized with strong attention to detail.
• Ability to manage multiple priorities in a fast‑paced environment.

Preferred Qualifications

• Experience with HubSpot, Google Analytics, Google Ads, and Meta Ads Manager.
• Experience in B2B SaaS.
• Background in statistical research or advanced analytics.

Guesty is proud to be an Equal Opportunity Employer. We provide equal employment opportunities to all employees and applicants regardless of race, color, religion, sex, age, national origin, disability, veteran status, pregnancy, sexual orientation, or any other characteristic protected by law.