Customer Insight Consultant - Journey (100% Teleworking)

Infoavan; Madrid; A distancia; EUR 45.000 - 75.000; Jornada completa

Descripción de la vacante

Join a forward-thinking company as a Senior Customer Insight Journey Consultant, where your expertise in Dynamics 365 will drive digital transformation for clients. Collaborate with a multidisciplinary team to design and implement innovative marketing strategies that enhance customer experiences. Your role will involve leading workshops, defining solutions, and optimizing the customer journey through data-driven insights. This is a unique opportunity to shape exceptional customer interactions using cutting-edge Microsoft technology, ensuring meaningful engagement and loyalty across various channels.

Formación

• 4+ years of experience with Dynamics 365 Marketing and Customer Insights.
• Strong command of Digital Marketing and customer needs interpretation.

Responsabilidades

• Lead digital transformation initiatives using Microsoft CRM.
• Define solutions, gather requirements, and deliver training on Customer Insights.

Conocimientos

Dynamics 365 Marketing

Customer Insights - Journeys

Digital Marketing

Email Marketing

Marketing Automation

Customer Journey Analysis

Fluent in Spanish

Herramientas

Power Automate

Descripción del empleo

Career opportunity for those who like to drive digital customer experience

Do you consider yourself a Digital Marketing professional with at least 4 years of recent experience managing marketing campaigns in multi-client mode and using Dynamics 365 Customer Insights ‘daily’?

We are a 100% Microsoft partner with over 20 years of experience implementing ‘CRM Dynamics 365’. We are looking for a Senior Customer Insight Journey Consultant to lead digital transformation initiatives for our clients.

Your Role?

As a Senior Consultant, you will be involved in Customer Insights - Journeys platform implementation projects. You will work with specialists in an environment where your passion for designing and implementing digital marketing strategies within the Microsoft ecosystem will be essential. You will lead workshops with clients, define and propose solutions using Microsoft CRM, gather requirements (functional/technical), and suggest best practices. You will participate in platform implementation, support, evolution, and deliver training on Customer Insights - Journeys. Collaboration with a multidisciplinary team (graphic design, business, strategy, social media) will be key.

Requirements :

• Minimum of 4 years recent experience with Dynamics 365 Marketing and/or Customer Insights - Journeys implementation projects for diverse clients.
• Advanced knowledge of outbound marketing and real-time campaigns.
• Strong command of Digital Marketing to interpret customer needs.
• Fluent in Spanish (at least B2), dealing directly with clients in Spain.

We value :

• Very good knowledge of Customer Insights - Journeys.
• Experience with Marketing Automation to improve lead management and customer segmentation for personalized campaigns.
• Familiarity with creating and managing Email Marketing campaigns.
• Experience analyzing and defining the Digital Customer Journey.
• Solid knowledge of Digital Marketing KPIs to measure campaign performance.

Knowledge of Power Automate for Workflow automation.

Why choose Infoavan?

At Infoavan, you have the opportunity to shape exceptional customer experiences for leading companies in Spain using Microsoft technology. Your expertise in Customer Insight - Journeys will be crucial in devising strategies that truly connect with customers.

You will enable clients to interact with their customers at the right time and through preferred channels, transforming the Customer Journey into valuable conversations via smart triggers and omnichannel communication (email, SMS, push notifications).

You will help optimize lead acquisition and enhance customer loyalty through comprehensive interaction management at each stage of the Customer Journey. Additionally, at Infoavan, AI-powered personalization allows you to turn Customer Insight Data into relevant actions, offering intelligent content and channel recommendations. The integration with Customer Insights - Data will make all accumulated commercial knowledge visible and actionable, creating personalized journeys that foster engagement and loyalty.

At Infoavan, we are committed to excellence and innovation in digital marketing solutions.