CRM Marketing Executive

JR Spain; Madrid; Híbrido; EUR 30.000 - 50.000; Jornada completa

Descripción de la vacante

JR Spain busca un/a CRM Marketing Executive apasionado por el deporte para unirse a su equipo en Madrid. En este rol, desarrollarás la estrategia de CRM y mejoras de la experiencia del cliente, aprovechando tus habilidades en análisis y comunicación. Se requiere fluidez en español e inglés, así como experiencia previa en CRM. Junto a otros beneficios, tendrás la oportunidad de trabajar en un entorno innovador que revoluciona la industria deportiva.

Servicios

Acceso a DAZN

Bonificación anual relacionada con el rendimiento

Vales de comida

Acceso gratuito a plataforma de salud mental

Recursos de aprendizaje y desarrollo

Formación

• Experiencia de 3-4 años en un rol dedicado a CRM y retención.
• Conocimientos en entornos digitales y móviles.
• Pasión por el deporte y comprensión de la experiencia del cliente.

Responsabilidades

• Implementar estrategias locales de CRM y planes tácticos.
• Optimizar los viajes del usuario en la plataforma.
• Analizar e informar sobre el rendimiento de las actividades de CRM.

Conocimientos

Fluidez en español e inglés

Organización

Habilidades de presentación

Herramientas

Optimove

Descripción del empleo

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**Job Title**:- CRM Marketing Executive**Location**:- Madrid, Spain**Schedule**:- Full-Time, Permanent**Team**:- Marketing**Department**:- Marketing & PR**What's your new role about?**:- Are you a talented CRM Marketing Executive with a passion for sport and an understanding of what it means to be a fan? Do you have a passion for both the science (data & decisioning) and art (creating emotional connections) of retention? If so, we may have the perfect role for you. In this brand-new role within our Marketing function, you will help deliver our customer communications strategy across our Spanish market.DAZN is fast becoming the world’s leading sports platform, streaming the most exciting events on the planet, telling the incredible stories behind the sport and allowing fans to get closer to their favourite teams and stars.As a passionate sports fan with an intuitive understanding of customer experience, you’ll harness your depth of knowledge in digital & mobile CRM to create CRM initiatives that strengthen our relationship with our customers.- This role will be based in our Madrid office. Benefits include access to DAZN, annual performance-related bonus, lunch vouchers, refer a friend scheme, free access for you and one other to our workplace mental health platform app (Unmind), learning and development resources, opportunity for hybrid working and access to our internal speaker series and events.**As our new CRM Executive, you’ll have the opportunity to**:- Implement local CRM strategy & tactical plans that encourage innovation- Deliver excellent customer experiences throughout the CRM ecosystem against conversion, retention/ engagement and win-back targets- Optimise user journeys on the platform against CRM targets and identify new opportunities.- Provide full analysis and reporting on the performance of our CRM activities and subscription lifecycle in market- Brief campaign creative & work alongside editorial team to ensure engaging content in all customer communications**You’ll be set up for success if you have**:- Fluent in written and spoken Spanish and English languages- 3-4 years’ experience in a dedicated CRM and Retention role- Experience with Optimove- Sports fan- Outstanding organizational, planning and time-management skills- Strong presentation skills**Even better if you have**:- Experience working in a digital, mobile or subscription-based environment- Experience working in an international environment / global organisation- Experience in SVOD and OTT industries**Here's a little more about us**:- At DAZN, we bring ambition to life. We are innovators, game-changers and pioneers. So if you want to push boundaries and make an impact, DAZN is the place to be.- As part of our team you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We're using world-class technology to transform sports and revolutionise the industry and we're not going to stop.- If you're ambitious, inventive, brave and supportive, then you're the kind of person who's going to enjoy life at DAZN.- Our aim is to make our hiring processes as accessible for everyone as possible, including providing adjustments for interviews where we can.- We look forward to hearing from you.