CRM & Data Architect — Luxury Real Estate (Madrid)

Driven Properties Spain; Madrid; Presencial; EUR 30.000 - 35.000; Jornada completa

Descripción de la vacante

Driven Properties, the commercial arm of Lamar Development, is seeking a CRM & Data Analyst in Madrid. You will own HubSpot, build Power BI dashboards to track pipeline and growth, and collaborate with sales to improve leads while shaping our marketing tech stack.

You’ll work across markets, stay ahead with AI tools, and help launch our site on Webflow. The role combines startup energy with the backing of an international luxury real estate group, offering a chance to build processes from

Formación

• Minimum 5 years of experience in a CRM, data, and digital marketing role.
• Expert-level HubSpot knowledge — implementation and management.
• Strong Power BI skills — you build dashboards, not just read them.
• Excellent English — written and spoken, non-negotiable.
• Digital marketing experience — you understand funnels, campaigns, and what drives leads.
• Webflow experience or strong willingness to learn.
• University degree minimum.
• AI-curious and AI-active — you use new tools before others have heard of them.
• Flexible, polyvalent, and comfortable doing whatever the business needs.
• Startup mindset — restless, resourceful, never satisfied with good enough.

Responsabilidades

• Own and manage the CRM — primarily HubSpot — from implementation to optimisation.
• Build and maintain dashboards and reports in Power BI to track pipeline, performance, and growth.
• Work closely with the sales team to manage and improve the lead pipeline.
• Generate and qualify new leads through data-driven strategies.
• Support digital marketing initiatives — campaigns, targeting, performance tracking.
• Help build and launch the Driven Properties website on Webflow.
• Identify inefficiencies and optimise processes across sales and marketing.
• Collaborate with international teams across multiple markets.
• Stay ahead of AI tools and bring new ideas to the table — constantly.

Conocimientos

CRM experience

Digital marketing

English proficiency

Data analysis

Startup mindset

Educación

University degree

Herramientas

HubSpot

Power BI

Webflow

Descripción del empleo

Driven Properties, the commercial arm of Lamar Development, is seeking a CRM & Data Analyst in Madrid. You will own HubSpot, build Power BI dashboards to track pipeline and growth, and collaborate with sales to improve leads while shaping our marketing tech stack.

You’ll work across markets, stay ahead with AI tools, and help launch our site on Webflow. The role combines startup energy with the backing of an international luxury real estate group, offering a chance to build processes from