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Game Path is working with a growing mobile game developer based throughout Europe, actively seeking a Creative Designer with a strong background in mobile game marketing and playable ad creation to join the team at a critical early stage in development.
The role is permanent and fully remote within Europe.
Position Overview
- Playable Ads Creation: Design and develop interactive playable ads and high-impact marketing creatives for mobile games, ensuring alignment with campaign goals and platform requirements.
- Marketing Asset Design: Produce visually compelling video ads, banners, and promotional materials for user acquisition across various ad networks and social platforms.
- Cross-Functional Collaboration: Work closely with marketing, product, and development teams to ensure creative assets meet technical and branding standards.
- Content Optimization: Conduct A/B testing and competitor analysis to refine ad creatives for optimal engagement and conversion rates.
- Trend Awareness: Stay up-to-date with the latest trends in mobile advertising, gaming visuals, and ad network best practices.
- Design Documentation: Maintain clear documentation for creative concepts, asset specifications, and campaign requirements.
Requirements
- Proven experience as a Creative Designer in the mobile gaming industry (portfolio required).
- Hands-on experience designing and producing playable ads for mobile games.
- Strong visual design skills with proficiency in tools such as Adobe Creative Suite, Figma, or similar.
- Demonstrated ability to create high-quality marketing assets (video, banners, interactive ads) for user acquisition campaigns.
- Solid understanding of mobile ad platforms (Facebook, Google, TikTok, Unity, etc.) and their technical requirements.
- Excellent collaboration and communication skills; comfortable working remotely with cross-functional teams.
- Self-motivated, detail-oriented, and able to manage multiple projects in a fast-paced environment.
Preferred Qualifications
- Previous experience in a creative role ideally within a mobile game studio.
- Experience with A/B testing, analytics, and performance optimisation of marketing creatives.
- Passion for mobile gaming and an understanding of player psychology and engagement strategies.
Ready to shape the future of mobile game marketing?
Submit your CV and portfolio today showcasing your experience in mobile game creative design and playable ads.
Seniority level
Employment type
Job function
- Design and Art / Creative
Industries
- Computer Games and Technology, Information and Media
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Locations recently posted: Brussels, Vilnius, Madrid, Bucharest
This job is active and accepting applications.