Chief Marketing Officer (CMO)

HR Studio; Vigo; Presencial; EUR 70.000 - 110.000; Jornada completa

Descripción de la vacante

A leading company in the sports sector is seeking an experienced Chief Marketing Officer (CMO) to spearhead a transformative marketing strategy aimed at expanding user engagement and strengthening brand presence. In this pivotal role, you will define the 360-degree marketing approach while building a high-performing team, directly collaborating with leadership across various departments, and driving significant business growth.

Formación

• Fluent in English (written and spoken).
• Proven track record of successfully scaling a high-growth company.
• Strong experience in team leadership and building marketing functions from scratch.

Responsabilidades

• Define and execute a full-funnel marketing strategy to drive acquisition and retention.
• Develop and scale ComAve's digital and media strategy.
• Lead data-driven decision-making to optimize marketing performance.

Conocimientos

Digital Marketing

Growth Strategies

Team Leadership

Data-Driven Decision Making

Community-Led Growth

Content-Driven Marketing

Media Buying

Analytical Skills

Descripción del empleo

ComAve is revolutionizing the sports industry by seamlessly blending technology, commerce, and fan engagement. As the first Super App for sports, we empower clubs to monetize 100% of the fan journey while delivering an unparalleled experience to users. We are now looking for an experienced and visionary Chief Marketing Officer (CMO) to drive our next growth phase.

Why Join Us?

We offer a dynamic, international work environment where innovation and collaboration are at the core. At ComAve, we value agility, ownership, and a growth mindset. If you are passionate about scaling a disruptive business and building high-performance teams, this is your opportunity to make an impact.

Role Overview

As ComAve's CMO, you will lead and execute a 360-degree marketing strategy covering digital, media, community-led growth, and content-driven acquisition. You will be responsible for scaling the company's user base, optimizing acquisition channels and Product, and strengthening the brand presence globally. You will report directly to the CEO and work closely with leadership across Product, Sales (Hospitality, Retail & eCommerce managers), Customer Care, and Operations to ensure alignment between marketing efforts and business objectives.

Key Responsibilities

• Strategic Leadership & Growth

Define and execute a full-funnel marketing strategy to drive customer acquisition, retention, and engagement.

• Develop and scale ComAve's digital and media strategy, ensuring alignment with business goals.
• Lead data-driven decision-making to optimize marketing performance and maximize ROI.
• Brand & Community-Led Growth

Build and scale a content-driven marketing strategy that fosters a strong community around ComAve.

• Establish ComAve as a thought leader in the sports and fan engagement industry.
• Develop influencer and affiliate marketing programs to amplify brand awareness and engagement.
• Digital & Product Marketing

Oversee all digital marketing initiatives, including paid and organic acquisition, SEO, CRM, and social media.

• Drive user growth through optimized acquisition channels across app, web, and partner ecosystems.
• Collaborate with Product teams to ensure seamless integration of marketing initiatives within the user experience.

Build, mentor, and scale a high-performing marketing team.

• Foster a culture of innovation, agility, and continuous learning.
• Align cross-functional teams to ensure consistent brand messaging and go-to-market execution.

Requirements

• Fluent in English (written and spoken).
• Proven track record of successfully scaling a high-growth company.
• Strong experience in team leadership and building marketing functions from scratch.
• Expertise in digital marketing, growth strategies, and media buying.
• Deep understanding of community-led growth and content-driven marketing.
• Experience with Product Marketing and digital ecosystems (App, WebApp).
• Strong analytical skills and ability to drive data-informed marketing decisions.
• Knowledge of eCommerce and the sports industry is a plus.

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