Campaign Marketing Manager, hibrido

Jordan martorell s.l.; Barcelona; Híbrido; EUR 40.000 - 80.000; Jornada completa

Descripción de la vacante

Una empresa internacional y dinámica está buscando un Gerente de Marketing de Campañas para liderar la planificación y ejecución de campañas de marketing efectivas. Este papel implica gestionar campañas digitales multicanal, crear contenido atractivo y colaborar con equipos globales para asegurar que las campañas se alineen con los objetivos comerciales. Se ofrece un entorno de trabajo flexible y la oportunidad de trabajar en un equipo que impulsa el crecimiento y la generación de leads. Si tienes pasión por el marketing digital y la capacidad de generar resultados medibles, esta es la oportunidad perfecta para ti.

Servicios

Modalidad de trabajo híbrido

Horarios flexibles

Oportunidades de viaje

Formación

• 5+ años de experiencia en generación de demanda y marketing digital.
• Dominio de herramientas de análisis web y marketing digital.

Responsabilidades

• Planificación y ejecución de campañas de marketing de alto rendimiento.
• Colaboración con equipos multifuncionales para alinear objetivos.

Conocimientos

Generación de demanda

Marketing digital

Comunicación efectiva

Pensamiento estratégico

Análisis de datos

Trabajo en equipo

Fluidez en inglés

Fluidez en francés

Educación

Licenciatura en marketing

Licenciatura en negocios

Herramientas

Google Analytics

HubSpot

Sistemas de gestión de contenido

Descripción del empleo

Campaign Marketing Manager

Perfil buscado (Hombre/Mujer)

1. Lead strategic planning and execution for high-performance marketing campaigns
2. Manage multi-channel digital campaigns that drive measurable impact
3. Oversee key events and webinars to engage and nurture prospects
4. Develop and execute comprehensive demand generation strategies aligned with the latest market trends and audience insights
5. Generate qualified leads through both inbound and outbound marketing tactics - think lead capture forms, gated content, landing pages, and targeted outreach
6. Collaborate with cross-functional teams (sales, product, and marketing) to ensure seamless alignment with sales objectives, product launches, and go-to-market strategies
7. Plan, execute, and continuously optimize campaigns across digital channels to achieve ambitious KPIs (MQLs, conversion rates, pipeline velocity)
8. Coordinate with global teams to ensure flawless execution and delivery of EMEA campaigns
9. Create and localize high-quality content and assets that speak to the needs of your audience and align with campaign goals

Requirements:

1. Hybrid work modality - Barcelona offices (2 days office)
2. English and French is a Must
3. Bachelors degree in marketing, business, or a related field
4. Minimum 5 years of experience in demand generation, digital marketing, or related roles, with a proven track record in driving measurable results in lead generation and revenue growth
5. Proven experience in managing and executing paid advertising campaigns across various digital platforms, including search engines and LinkedIn
6. In-depth knowledge and hands-on experience with multiple digital marketing channels, including social media platforms and email marketing
7. Familiarity with web analytics tools (e.g., Google Analytics)
8. Knowledge of marketing tools (HubSpot and Content Management System)
9. Strong strategic thinking and analytical skills
10. Excellent communication and interpersonal skills
11. Fluent in English and French (both verbal and written) is mandatory; Spanish is a plus
12. Flexibility to travel as needed for workshops, meetings, and project engagements

As the Campaign Marketing Specialist for the x business unit, you will plan and oversee demand generation campaigns. This role involves coordinating all aspects of the campaign, such as budgeting, content creation, team coordination across EMEA, execution, and performance tracking, ensuring it aligns with business goals and reaches the target audience effectively. An international and dynamic work environment with flexible working hours and hybrid work modality.