Brand & Media Strategy Specialist

Hearts & Science Spain; Madrid; Presencial; EUR 38.000 - 62.000; Jornada completa

Descripción de la vacante

Hearts & Science Spain is seeking a Brand Specialist to steward and analyze media across all channels in a cost-efficient way. Based in Madrid, you will lead development of communication plans and ensure efficient execution for the client portfolio.

You will maximize returns on advertising through digital channels and outdoor media, collecting consumer behavior data and deriving insights to shape campaigns. This role offers growth within a dynamic team.

Formación

• 3+ years’ experience in a similar role with digital planning.
• Experience managing Paid Social and Programmatic disciplines.
• Strong organizational and analytical skills; able to manage multiple projects.

Responsabilidades

• Provide high standard, quality service working with clients to understand needs and objectives.
• Develop and deliver media plans aligned with client goals.
• Build strong supplier relationships and knowledge of media offerings.
• Identify target audiences and analyze results to drive campaign insights.
• Create Media Plans using internal tools (Demilpa, AMI Digital) and report findings.
• Coordinate data provision from tagging to reporting with clients, publishers, and internal teams.

Conocimientos

Digital planning

Paid Social

Programmatic

Data analysis

Multitasking

Communication

Herramientas

Sizmek

Comscore

Google Analytics

DCM

Descripción del empleo

Hearts & Science Spain is seeking a Brand Specialist to steward and analyze media across all channels in a cost-efficient way. Based in Madrid, you will lead development of communication plans and ensure efficient execution for the client portfolio.

You will maximize returns on advertising through digital channels and outdoor media, collecting consumer behavior data and deriving insights to shape campaigns. This role offers growth within a dynamic team.