Brand Manager Jr.

ISOLÉE; Madrid; Presencial; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

A leading company in specialized diagnostics seeks a Product Manager to drive product success by leveraging scientific expertise. This role involves preparing product launches, maintaining contact with companies, and conducting market research to shape business strategies. Candidates should have a relevant degree and experience in the healthcare sector, with strong communication skills in both Spanish and English.

Formación

• Degree focused on Molecular Biology, Oncology, or Genetics preferred.
• Experience in a research lab or product promotion in the applied sciences.
• 2-3 years in Health Care Sector or IVD Industry is valuable.

Responsabilidades

• Prepare product launches through market research and value proposition development.
• Maintain consistent contact with represented companies and conduct follow-up meetings.
• Stay updated on market needs and competitors.

Conocimientos

Spanish

English

Market knowledge

Communication

Product knowledge

Educación

University Degree in Biology, Chemistry or Biotechnology

Herramientas

SAP

Descripción del empleo

Werfen is a growing, family-owned, innovative company founded in 1966 in Barcelona, Spain. We are a worldwide leader in specialized diagnostics in the areas of Hemostasis, Acute Care Diagnostics, Transfusion, Autoimmunity, and Transplant. Through our Original Equipment Manufacturing (OEM) business line, we research, develop, and manufacture customized assays and biomaterials. We operate directly in 30 countries, and in more than 100 territories through distributors. Our Headquarters and Technology Centers are located in the US and Europe, and our workforce is more than 7,000 strong employees.

Overview

The Product Manager must leverage scientific expertise to ensure the achievement of the objectives set for the Business Line and collaborate with cross-functional teams to shape tactics, navigate regulatory landscapes, and drive product success.

Responsibilities

• Prepare the launch of new products : market research, positioning, competition, publications, and value proposition.
• Maintain constant contact with represented companies, communicating forecasts, technical issues, incidents, and product information. Hold regular follow-up meetings and attend Distributor's trainings.
• Stay updated on the market needs and the competitor's analysis.
• Provide the commercial network with the necessary arguments to counter objections from competitors and customers based on the value-selling method adequately.
• Prepare the necessary marketing material : brochures, catalogs, and presentations.
• Prepare product information necessary for each case, such as product registrations, technical data sheets, safety files, inserts, and anything else mandatory.
• Prepare and participate in Workshops, Congresses, Scientific Sessions, and other events.
• Encourage the evaluation of products to generate scientific articles.
• Participate in the preparation of the tenders, writing the technical part in collaboration with the Sales Application Specialist and tenders department.
• Keep all the data in the computer system (SAP) up to date to guarantee the reliability of the zGP.

Qualifications

Education : A University Degree in Biology, Chemistry, or Biotechnology is desirable, with a focus on Molecular Biology, Oncology, or Genetics.

Experience : Having worked in a research laboratory or having experience promoting products in the applied science environment.

Additional Skills / Knowledge : Language : Spanish and English.

Valuable Assets :

• Specific training in Marketing or Sales.
• 2-3 years minimum experience in Research, Health Care Sector, or IVD Industry.
• Experience and knowledge in Digital PCR.

Skills & Capabilities

• He / she is committed to being permanently updated in terms of product knowledge and market.
• Shows enthusiasm and passion for the products of its Business Line, spreading to the commercial network the desire to know better the products and solutions that we offer.
• Great knowledge of the market and competition, sharing this information with the commercial network to enhance communication between the different partners that the Company has with the Customer.

Up to 30% of time travel may be required.

If you are interested in constantly learning and being challenged on a daily basis, we encourage you to submit your resume or CV.

Werfen appreciates and values diversity. We are an Equal Opportunity / Affirmative Action Employer M / F / D / V.

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