B2B Marketing & GTM Director - Spain Remote

Love Brand Group; España; Remote; EUR 70,000 - 90,000; Full time

Benefits offered by this job

Remote & time flexibility

Competitive salary based on experience

Job summary

A leading marketing firm in Spain is seeking a B2B Marketing & GTM Director to drive growth through innovative strategies and community-led initiatives. The role emphasizes expertise in B2B marketing, go-to-market execution, and demand generation across platforms like LinkedIn and YouTube. Candidates should have a strong background in creating impactful campaigns and the ability to engage with executive stakeholders. This full-time, remote position offers competitive salary based on experience.

Qualifications

• 5+ years in B2B marketing, preferably in SaaS or martech.
• Proven GTM execution with notable pipeline impact.
• Ability to present effectively to executives and boards.

Responsibilities

• Define and lead go-to-market strategies.
• Scale social media presence and develop engaging content.
• Own demand generation campaigns across various platforms.

Skills

B2B marketing experience

Go-to-Market leadership

LinkedIn Ads expertise

CRM workflows design

Executive presence

Tools

LinkedIn Ads

CRM

Google Analytics

Canva/Figma

Job description

B2B Marketing & GTM Director - Spain Remote

Love Brand Group turns first- & zero-party data into community-led growth for Fortune-500 brands. We’re hiring a Marketing & GTM Director to define our story, lead launches, and turn thought leadership into qualified demand across LinkedIn, X, and YouTube.

• Go-to-Market leadership — ICPs, segmentation, value props, and launch plans (features, services, and markets).
• Social & content engine — scale our LinkedIn presence from 0 → 100K, build a credible voice on X, shape a YouTube strategy that converts signal into pipeline. Includes B2B copy, trend-jacking, video scripting, and exec ghostwriting.
• Demand gen & nurture — own email, webinars, and LinkedIn Ads; design CRM workflows from MQL → SAL; partner with sales on down-funnel optimization.
• Revenue alignment — enable AEs with decks, one-pagers, case stats; report weekly on pipeline contribution and learning loops.
• 5+ years in B2B marketing (SaaS/martech/agency).
• Demonstrated GTM execution with €5–10M+ pipeline impact (references/case proof).
• Hands-on with LinkedIn Ads, CRM, GA, Canva/Figma (or equivalent).
• Executive presence: can brief founders, present to boards, and write copy that moves markets.
• Sold to enterprise marketing/CRM buyers.
• Familiar with GDPR/data-privacy narratives.
• Personal thought-leadership cadence on LinkedIn.
• Impact from week one — you’ll define how the market hears us.
• Remote & time flexibility.
• Competitive salary based on experience.
• Work with founders who challenge status quo and ship.
• Help change how brands invest in advertising by proving community-powered ROI.
• Email [e-mail] with subject: “Marketing & GTM Director — [Your Name]” — include a short note, strong pipeline impact references & CV.

If you blend creativity with conversion—and think in outcomes, not activities—let’s talk.

Seniorities

• Director

Employment type

• Full-time

Job function

• Marketing and Sales
• Industries: Information Services