B2B Content Specialist: Create Impactful Marketing Copy

Kuehne Nagel; Mejorada del Campo; On-site; EUR 32,000 - 46,000; Full time

Job summary

Kuehne+Nagel in Madrid is seeking a Content Specialist for our Center of Excellence. You will develop content on growth topics, produce B2B content for paid media, website, emails, and marketing assets, and collaborate with logistics experts to understand technicalities.

You will craft on-brand copy, manage content production, present ideas, and contribute to content strategies with stakeholders. This role offers an opportunity to shape global campaigns in a collaborative, customer-focused

Qualifications

• Bachelor/Masters in creative advertising, journalism, or communication.
• 2+ years of related experience in a similar role.
• Native English writing skills with ability to adapt tone and style.
• Strong communication and ability to translate complex topics.
• Proven experience with B2B content and campaigns.

Responsibilities

• Collaborate with marketing specialists to support campaigns and structure content requests.
• Craft clear, persuasive, and original copy throughout all iterations of your projects and ensure accuracy through proofreading—grammar, cohesiveness, and brand consistency.
• Collaborate with marketing specialists on creating content briefs and producing assets for external agencies, ensuring message and brand alignment is adhered to.
• Revise and enhance adverts, campaigns, and other content based on feedback from stakeholders in the business, sales, or marketing team.
• Manage the content process from production to completion, ensuring quality and timeliness.
• Present new ideas and play an active role in the conceptualisation of content strategies in collaboration with stakeholders, marketers, and the CoE team.
• Participate in regular industry update meetings with stakeholders in the business and marketing teams to stay informed and an engaged member of the team

Skills

English copywriting

Content creation

Editing & proofreading

B2B messaging

Stakeholder collaboration

Education

Bachelor/Masters in creative advertising, journalism, communication, or similar fields

Job description

Kuehne+Nagel in Madrid is seeking a Content Specialist for our Center of Excellence. You will develop content on growth topics, produce B2B content for paid media, website, emails, and marketing assets, and collaborate with logistics experts to understand technicalities.

You will craft on-brand copy, manage content production, present ideas, and contribute to content strategies with stakeholders. This role offers an opportunity to shape global campaigns in a collaborative, customer-focused