Content Marketing Manager

Jobtailor; Madrid; Presencial; EUR 55.000 - 75.000; Jornada completa

Descripción de la vacante

Jobtailor in Madrid seeks an experienced Senior Content Marketing Manager to lead the global content plan with a focus on speed, quality, and consistency.

You will translate product capabilities and customer insights into clear buyer narratives, delivering conversion-focused content across the full funnel and supporting campaigns. Strong expertise in long-form, campaigns, and social content is essential.

Formación

• 5+ years in B2B content marketing (SaaS/tech preferred).
• 5+ years experience in social media strategy, planning and execution, especially LinkedIn.
• Strong experience across long-form, campaign, and social content.
• Proven ability to translate complex products into clear, compelling narratives.
• Data-driven mindset with working knowledge of SEO, AI visibility, and content performance.

Responsabilidades

• Define and execute the global content plan with focus on speed, quality, and consistency; create, edit, and repurpose content across formats and channels
• Turn product capabilities and customer insights into clear, compelling, buyer-relevant narratives that simplify complex topics
• Deliver conversion-focused content across the full funnel, aligned to buying journeys and supporting campaigns and ABM
• Own and scale social media and external presence (LinkedIn, Reddit, G2), including formats, cadence, and thought leadership to build market credibility and increase pipeline impact
• Maximize reach through continuous distribution and repurposing
• Use AI to scale content creation, insight extraction, and repeatable workflows
• Optimize for SEO and AI-driven discovery with structured, scannable, reusable content
• Track performance across engagement, conversion, and pipeline; continuously test and improve what works

Conocimientos

Content marketing

B2B copywriting

Social media strategy

LinkedIn

SEO basics

AI in content

Project management

Descripción del empleo

Responsibilities

• Define and execute the global content plan with focus on speed, quality, and consistency; create, edit, and repurpose content across formats and channels
• Turn product capabilities and customer insights into clear, compelling, buyer‑relevant narratives that simplify complex topics
• Deliver conversion‑focused content across the full funnel, aligned to buying journeys and supporting campaigns and ABM
• Own and scale social media and external presence (LinkedIn, Reddit, G2), including formats, cadence, and thought leadership to build market credibility and increase pipeline impact
• Maximize reach through continuous distribution and repurposing
• Use AI to scale content creation, insight extraction, and repeatable workflows
• Optimize for SEO and AI‑driven discovery with structured, scannable, reusable content
• Track performance across engagement, conversion, and pipeline; continuously test and improve what works

Requirements

• Native English speaker with excellent writing and editing skills
• 5+ years in B2B content marketing (SaaS/tech preferred)
• 5+ years experience in social media strategy, planning and execution, especially LinkedIn
• Strong experience across long‑form, campaign, and social content
• Proven ability to translate complex products into clear, compelling narratives
• Strong understanding of modern B2B content. Audience‑driven, distribution‑led, and performance‑oriented
• Execution‑focused, highly organized, and able to manage multiple parallel projects
• Data‑driven mindset with working knowledge of SEO, AI visibility, and content performance