Assistant Marketing Manager (m / f / d)

Playitas Resort Fuerteventura; Vitoria; Presencial; EUR 30.000 - 45.000; Jornada completa

Descripción de la vacante

Join a leading sports resort in Europe as an Assistant Marketing Manager. Support and implement innovative sales and marketing strategies to promote the resort and enhance brand visibility in the hospitality and sports tourism sectors. Ideal for a passionate professional eager to drive growth and cultivate client relationships.

Formación

• Minimum of 2 years experience in sales, marketing, or commercial roles.
• Fluency in English mandatory; German highly valued.
• Strong organizational and multitasking abilities.

Responsabilidades

• Plan, execute, and monitor marketing campaigns.
• Identify potential B2B clients and conduct follow-ups.
• Ensure brand consistency across marketing materials.

Conocimientos

Communication

Customer-Centric Mindset

Sales Acumen

Digital Marketing

Social Media Management

Educación

Degree in Marketing, Business, Tourism, or a related field

Herramientas

Adobe Suite

Canva

Google Analytics

Email Marketing

Descripción del empleo

Playitas Resort, the leading sports resort in Europe, offers more than 30 different sports and fitness activities for everyone who wants to get fit, stay fit, or prepare for a sports event. Located in a picturesque bay next to the fishing village of Las Playitas on the beach, the resort features state-of-the-art facilities such as a heated Olympic pool, a bike centre with the latest road bikes and mountain bikes, 5 tennis courts, 4 padel courts, 2 multicourts, a climbing wall with 5 levels of difficulty, a boxing ring, indoor hall, a 700m² gym, open-air fitness park, and an 18-hole golf course.

Passionate about hospitality, sports, and commercial growth? Join our team and make an impact! We are seeking a motivated and proactive Assistant Marketing Manager to support and implement sales and marketing strategies, with a strong focus on the hospitality and sports tourism sectors. This role is ideal for a commercially driven professional who enjoys building client relationships and aims to grow brand visibility and revenue in both domestic and international markets.

Your responsibilities

• Marketing
• Plan, execute, and monitor marketing campaigns targeting leisure travelers, corporate clients, and sports organizations.
• Support management of social media platforms and create engaging content to promote the resort’s offerings and facilities.
• Conduct market and competitor analysis to propose innovative actions and positioning strategies.
• Create, update, and manage content for online and offline platforms.
• Oversee sourcing and management of merchandise and branded materials.
• Coordinate and supervise corporate photo and video shoots
• Ensure brand consistency across all marketing materials and communication channels.
• Collaborate with internal teams to develop promotional campaigns and event-related communications.
• Lead the Playitas Nature team, including implementation and follow-up of yearly objectives.
• Coordinate the Travelife sustainability certification process.

Sales & Business Development

• Identify and engage potential B2B clients such as corporate groups, travel agencies, sports federations, and event planners.
• Support creation of customized proposals and packages for events, retreats, camps, and group bookings.
• Maintain a structured sales pipeline and conduct regular follow-ups with leads and partners.
• Represent the resort at tourism fairs, industry workshops, and networking events to drive lead generation.
• Work closely with reservations and operations teams to ensure seamless delivery of group bookings.
• Monitor and analyze market trends to identify opportunities for sales growth and positioning.
• Promote cross-selling and upselling opportunities to maximize revenue and guest satisfaction.

Requirements

• Degree in Marketing, Business, Tourism, or a related field
• Minimum of 2 years of experience in sales, marketing, and/or commercial roles, preferably within hospitality or tourism.
• Strong commercial acumen and a customer-centric mindset.
• Excellent verbal and written communication skills.
• Availability to travel and work flexible schedules based on business needs.
• Fluent in English (mandatory); German highly valued; Spanish or other European languages are a plus.
• Confident in managing social media platforms and familiar with digital marketing tools and trends.
• Knowledge of SEO, SEM, Google Analytics, and Email Marketing.
• Proficient with design and content tools (e.g., Adobe Suite, Canva, CapCut).
• Highly organized, with strong multitasking abilities and a proactive, team-oriented attitude.

Affinity for sports and an active lifestyle is a plus.

If you are the ideal candidate and a sports enthusiast, please send your CV to [contact email].