Art Director (specialized in shopper marketing)

McCann Manchester Limited; Barcelona; Presencial; EUR 35.000 - 65.000; Jornada completa

Descripción de la vacante

An established industry player seeks a Senior Art Director to enhance shopper marketing strategies for a key client in the food sector. This role involves leading creative projects, conceptualizing compelling visual ideas for both physical and digital retail environments, and collaborating with multi-disciplinary teams. You'll have the chance to express your creativity through various media, including TV and digital campaigns, while nurturing your skills in a supportive environment. Join a culture that values personal growth and allows you to bring your beloved pets to work, making every day a little brighter!

Servicios

Creative Development Opportunities

Supportive Work Environment

Bring Your Dog to Work

Formación

• Experience in advertising focused on retail and e-commerce.
• Ability to conceptualize and co-create ideas for campaigns.

Responsabilidades

• Lead the execution and layout of online and offline campaign assets.
• Present work internally and to clients while articulating vision.

Conocimientos

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Creative Communication

Visual Presentation Skills

Herramientas

Adobe Creative Suite

Descripción del empleo

Art Director (specialized in shopper marketing)

ID 4974

Job Description

We are looking for a Senior Art Director at AFG, an agency within the IPG group specializing in communication and strategies for the retail and e-commerce sector, to join one of the most important clients in the food industry.

Who are we looking for?

• Someone with experience in advertising focused on retail and e-commerce, both in physical and online environments.
• Physical retail: Supermarkets and stores, working with formats such as fin isle, wobbler, barker, shelf strips, among others.
• E-commerce: Experience with Amazon, Zooplus, ATL, BTL, tiles, banners, etc.
• Experience in creativity and shopper full-funnel campaigns is highly valued, developing strategic assets beyond the point of sale, aligned with shopper strategies.

We need you to be able to:

• Express yourself in good English - comfortable articulating your own ideas.
• Conceptualize and co-create ideas for TV, Digital and OOH campaigns.
• Partner successfully with other creatives across multi-disciplinary teams.
• Design and craft beautiful concept visualizations and moodboards – you need to be an expert on Adobe Photoshop, Illustrator, InDesign.
• Take the creative lead on assigned projects: input into the creative brief, ideate concepts, brainstorm and pitch ideas.
• Develop the concept and art direct photography and video shoots.
• Lead the execution and layout of all online and offline assets part of campaigns, from concept ideation to post production.
• Work on multiple parallel deadlines with exceptional attention to detail.
• Present work internally and to clients and be able to articulate vision, idea and objectives.
• FMCG experience is desirable, but not essential.
• A natural empathy with pets and pet owners.

What we offer:

• To provide a culture that fosters your personal and professional development.
• To give you varied creative opportunities and challenges to ensure your professional growth.
• To nurture your creative skills in a supportive environment.
• To encourage you to be inspired by the loved pets in your life – and to bring your dog to work with you!

YOUR SKILLS:

• Expertise in Adobe Creative Suite.
• Natural communicator with strong visual and verbal presentation skills.
• Applications without portfolio / link won't be considered.