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LEGO Group’s Play Discovery internship in Billund, Denmark, offers students a chance to join our Creative Play Lab and help explore new play opportunities through ideation, prototyping, and concept development.
The 4‑month program runs September to December 2026, with hands‑on work in a world‑class, multidisciplinary team that brings ideas to life through sketches, models, and stories.
Job Description
Are You an Aspiring Storytelle r Looking to Discover New Play ?
Join the LEGO® Group's Play Discovery team within the Creative Play Lab for a Paid Internship at our Head Quarters in Billund, Denmark!
Are you driven by an unquenchable passion for discovering new play opportunities through early-stage ideation, concept development, and prototyping? If so, you could be one of the talented students joining our Play Discovery department this year, where creativity and imagination thrive!
Start date: September 2026
Length : 4 months (until end of December 2026)
Creative Play Lab is an ambitious, future‑focused innovation hub inventing radical new play opportunities and never‑seen‑before experiences for LEGO® fans of today and tomorrow. We grow the boundaries of what play can become, using bold experimentation, advanced technologies, and deep insight into how kids play to imagine meaningful, next‑generation experiences. Our mix of creatives, innovators, researchers, engineers, and technologists rapidly transforms curiosity into tangible concepts, redefining the future of play and ensuring LEGO® play remains at the forefront of creativity and joyful exploration.
We look for interns who bring something genuinely different to our innovation hub, adding fresh cultural insight, creative energy, and new ways of thinking. Your time with us will span personal curiosity projects, team capability‑building initiatives, and innovation Missions. Every day is different and you'll learn directly from a world‑class multidisciplinary team as you build your craft, embracing ambiguity as you discover new play experiences.
In the Story Innovation capability, we act as creatives and idea sponges that collect the best ideas and bring them into a holistic concept (a story) that will spark the imagination and make kids play. We are the ambassadors of the story within the concepts and responsible for its appeal and comprehension. We do it for the play.
We sketch concepts; we bring the story, the world, the characters and the play to life in sketches, storyboards, art , early models, videos and new tools and platfo rm s . Anything to get the new play experience across in the most entertaining and appealing way .
We research, explore, and co-create. And we use the research to target specific audiences across the new LEGO portfolio and into the future of play .
Curiosity: Our teams thrive on a playful curiosity in all they do. You need to be always asking questions, seeking the reason "why ", digging for answers even when it's hard and never stop wondering "what if..."
Bravery: Our organisation is a huge place full of different people and different perspectives. You need to be comfortable meeting new people every day, speaking up when you disagree, receiving feedback, facing the unknowns of innovation head on and forging yourself a path when things aren't well defined.
Focus: Our workload and priorities are always changing. You need to be happy shifting priorities fast, focusing on a high priority task one week then focusing on developing your own independent curiosities the next.
We want you to bring all your energy, enthusiasm , and experiences to work every day so we can achieve amazing things together while you learn along the way. Some of your typical responsibilities could inclu de...