Play Ideation Internship

1001 LEGO System A/S; Billund; Hybrid; DKK 134,000 - 179,000; Full time

Benefits offered by this job

Family Care Leave

Life & Disability Insurance

Wellbeing Resources

Colleague Discount

Bonus Scheme

Hybrid Work Policy

Job summary

LEGO Group is offering a paid 4‑month internship in Billund, Denmark, within the Play Discovery team of the Creative Play Lab. Start date is September 2026, with a focus on early-stage ideation, concept development, and prototyping.

You will work with a multidisciplinary team to turn ideas into playable concepts, learn from world‑class experts, and contribute to exciting play experiences at LEGO’s global headquarters.

Qualifications

• Be a current student for the full duration of the internship and eligible to graduate after 31 December 2026.
• Available to undertake the internship from 1 September 2026 to 31 December 2026 in Billund, Denmark.
• Experience in sketching, design, facilitation, LEGO modeling, animation or videography is preferred.

Responsibilities

• Support teams in facilitating ideation sessions.
• Help turn sparks into visualisations and concepts.
• Explore your own ideation directions for creative exploration.
• Encourage teams to think outside the norm and broaden horizons.

Skills

Sketching concepts

Graphic design

Facilitation

LEGO model building

Animation

Videography/editing

Artistic hobbies

Cultural awareness

Education

Student in relevant field

Job description

Job Description Are You an Aspiring Ideator Looking to Discover New Play? Join the LEGO® Group’s Play Discovery team within the Creative Play Lab for a Paid Internship at our Head Quarters in Billund, Denmark!

Are you driven by an unquenchable passion for discovering new play opportunities through early-stage ideation, concept development, and prototyping? If so, you could be one of the talented students joining our Play Discovery department this year, where creativity and imagination thrive! Start date: September 2026 Length: 4 months (until end of December 2026)

About us:

Creative Play Lab is an ambitious, future‑focused innovation hub inventing radical new play opportunities and never‑seen‑before experiences for LEGO® fans of today and tomorrow. We grow the boundaries of what play can become, using bold experimentation, advanced technologies, and deep insight into how kids play to imagine meaningful, next‑generation experiences. Our mix of creatives, innovators, researchers, engineers, and technologists rapidly transforms curiosity into tangible concepts, redefining the future of play and ensuring LEGO® play remains at the forefront of creativity and joyful exploration.

As an intern in our Play Discovery department, you’ll join teams dedicated to letting loose their creative curiosity and exploring new play experiences. You’ll unleash your imagination across a range of innovation missions, collaborating cross-functionally to develop concepts into playable prototypes.

About the Internship:

We look for interns who bring something genuinely different to our innovation hub, adding fresh cultural insight, creative energy, and new ways of thinking. Your time with us will span personal curiosity projects, team capability‑building initiatives, and innovation Missions. Every day is different and you’ll learn directly from a world‑class multidisciplinary team as you build your craft, embracing ambiguity as you discover new play experiences.

Meet the Play Ideation team:

The Play Ideation team champions the exploration and shaping of early‑stage ideas and future possibilities. We turn ‘what if?’ into ‘what’s next?’ by helping teams nurture emerging concepts and seed visions that can be felt, tested, understood, and communicated. We grow early sparks into visions for new play by cultivating a creative, collaborative, and playful environment.

Internship Eligibility:

• To qualify for this internship opportunity, you must meet all of the following criteria: (1) You will be a student for the full duration of the internship period; (2) You are currently due to graduate after 31st December 2026; (3) You will not be requesting a delayed graduation date to qualify for this internship; (4) This internship will contribute quantitatively towards your course credit and is a compulsory part of your education; (5) You are available to undertake this internship contract starting from 1st September 2026 and ending on 31st December 2026 in Billund, Denmark.
• We also encourage interns to have experience with at least some of the following:
  • Sketching Concept Artwork
  • Graphic Design
  • Facilitation
  • LEGO® Model Building
  • Animation
  • Videography / Editing
  • Artistic hobbies – music, art, dance, design, fashion etc.
  • Cultural awareness – visiting exhibitions, researching, exploring, travelling

What we’re looking for:

Curiosity: Our teams thrive on a playful curiosity in all they do. You need to be always asking questions, seeking the reason “why”, digging for answers even when it’s hard and never stop wondering “what if…”

Bravery: Our organisation is a huge place full of different people and different perspectives. You need to be comfortable meeting new people every day, speaking up when you disagree, receiving feedback, facing the unknowns of innovation head on and forging yourself a path when things aren’t well defined.

Focus: Our workload and priorities are always changing. You need to be happy shifting priorities fast, focusing on a high priority task one week then focusing on developing your own independent curiosities the next.

Responsibilities:

• Supporting teams in facilitating their ideation sessions
• Helping to turn sparks into visualisations into concepts
• Exploring your own ideation and directions for creative exploration
• Challenging teams to think outside the norm and broaden their horizons

Perks:

Work with a passionate multi-disciplinary team of like‑minded creative inventors where you’ll learn something new every day and build your professional network Live and work in the global headquarters of the LEGO® Group in Billund, Denmark and explore our state‑of‑the‑art campus Be an active co‑creator with kids – they know how to make fun and meaningful play.

What’s in it for you?

• Family Care Leave - We offer enhanced paid leave options for those important times.
• Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
• Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.
• Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.
• Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.
• Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe.

Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Just imagine building your dream career. Then make it real. Join the LEGO® team today.

Our founder Ole Kirk Kristiansen made his first wooden toy in 1932. He persevered against the odds until his business was a success. Constantly innovating, never compromising. Building, rebuilding, and striving for the best. It is this resilience and permanent sense of renewal that drives us forward. We are never still. We will always be creating, inventing, andhaving fun. Build your career brick by brick and play your part in continuing our mission to “inspire and develop the builders of tomorrow”.