Senior AI Evangelist

Cph Ai Hub; København; Hybrid; DKK 1,200,000 - 1,800,000; Full time

Job summary

TDC Brands is seeking a senior AI leader to translate promising AI ideas into production-ready solutions. You will balance advocacy with hands-on building, prototyping and delivering enterprise-grade AI across six brands, with a focus on governance, security and privacy.

The role sits in a Data & AI team of about 40 and involves working across an international, distributed environment. English is the main language, Danish is a plus.

Qualifications

• 10+ years in technology with AI/ML, data or solution architecture.
• Hands-on experience with generative AI, LLMs, RAG, agent orchestration.
• Proven track record of taking systems into production in large or regulated organisations.
• Excellent communication and storytelling; able to distinguish real use case from expensive demo.
• Experience working across organizational boundaries in an international, distributed environment.

Responsibilities

• Identify high-value AI use cases across customer service, digital channels, sales, support and internal productivity.
• Lead workshops and mentor executives about what AI can and cannot do.
• Prototype working demos to move from concept to production.
• Define production-ready patterns for LLM apps, RAG, agent orchestration and APIs across a multi-brand landscape.
• Define Responsible AI guardrails: evaluation, human oversight, data privacy, model risk, and GDPR alignment.
• Create reusable patterns to accelerate future AI initiatives across teams.

Skills

AI/ML architecture

Generative AI development

Production systems experience

Executive communication

Cross-functional collaboration

Tools

Azure AI

AWS

Google Cloud AI

Job description

About TDC Brands

TDC Brands is home to YouSee , TDC Erhverv , Telmore , Hiper , eesy and Relatel — around 3,000 employees and roughly 6 million consumer and business customer relationships in Denmark. We are the commercial and service side of Danish telecom; TDC NET owns and runs the physical network.

That shapes this role. The AI opportunity here is in customer experience, service operations, digital channels, sales and the work of our own employees — millions of interactions every month, across six brands and two very different markets.

Why this role exists

We have a data foundation in place and several AI initiatives already underway. What this role adds is continuity: someone to take promising ideas through to production safely, and to help teams across the business get comfortable using them.

The work is part advocate, part builder. Expect to spend your time fairly evenly between convincing, designing and prototyping.

What you’ll do

• Find the work that matters. Cut through the long list of possible AI use cases and identify the handful — across customer service, digital channels, sales, support and internal productivity — with real value behind them.
• Bring people with you. Workshops, demos, mentoring and straight answers to executives about what AI will and won’t do for them. Build confidence and capability across teams that don’t start out fluent in this.
• Build, not just advise. You’ll prototype yourself. A credible working demo moves this organisation faster than a deck, and you’ll produce both.
• Design for production. Enterprise-grade patterns for LLM applications, RAG, agent orchestration and the surrounding API, data and identity plumbing, across a multi-brand landscape.
• Set the guardrails. Define our Responsible AI approach in practical terms: evaluation, human oversight, data privacy, model risk, EU AI Act and GDPR alignment — as engineering standards, not a policy PDF.
• Make the path repeatable. Turn one-off successes into reusable patterns so the second and third team move faster than the first.

Your first year

• Three to five high-value use cases identified, prototyped and assessed on evidence rather than enthusiasm.
• At least one of them live in production, with monitoring, evaluation and a named owner.
• A Responsible AI standard that teams actually use, because it comes with tooling and reference implementations.
• Colleagues across business and technology who can tell you, accurately, where AI fits in their work and where it doesn’t.

What we’re looking for

• 10+ years in technology, with depth in AI/ML, data or solution architecture.
• Hands-on experience building with generative and agentic AI — LLMs, RAG, agent orchestration, evaluation — not only overseeing it.
• A track record of taking systems into production in a large or regulated organisation, and of designing for security, privacy and failure.
• The presence to lead a room: excellent communication and storytelling, and the judgement to tell a real use case from an expensive demo — and to explain that difference to both engineers and executives.
• Comfort working across organisational boundaries in an international, distributed environment.

If you meet most of this and the rest is learnable, we’d still like to hear from you.

Also useful, not required

• Telecom domain knowledge — BSS/OSS, customer operations, order management, digital self-service channels.
• Experience with Azure AI, AWS or Google Cloud AI services.
• Familiarity with AI security, model risk management, observability and evaluation frameworks.
• Experience defining governance that engineering teams adopt willingly.
• Relevant certifications in cloud, AI, data or security.

Practical details

Location: Teglholmsgade 1, Copenhagen. Hybrid, with four days a week on site.

Team: You’ll join Data & AI, a team of around 40 people.

Language: English is our main language of communication. Danish is an advantage.

TDC Brands is an equal opportunity employer. We’re building a team that reflects the customers we serve.

Work location: Teglholmsgade 1, Copenhagen

TDC Brands (former Nuuday) – Securely into the future

TDC Brands consists of a number of strong brands that together deliver innovative digital services within TV, broadband, network and telephony to private customers and businesses. YouSee, Telmore, Hiper and eesy serve Danes across age, gender and place of residence in the private market. In the business market, TDC Brands serves both small and large companies with TDC Erhverv and Relatel. TDC Brands currently employs around 3,000 people and has approximately 6 million private and business customer relationships. For more information about TDC Brands go to tdcbrands.dk.