Prestige Beauty Brand Activation Specialist

The Estée Lauder Companies; København; On-site; DKK 420,000 - 540,000; Full time

Job summary

Estée Lauder Companies invites an energetic Brand Activation Artist to connect commercial strategy with in-store execution across a district in Denmark. You will coach store teams, drive campaigns, product launches and activations while maintaining brand standards and delivering exceptional consumer experiences.

You will travel 80–90% within your district, collaborate with store management, and deepen knowledge of hero products and launches. Fluency in Danish and good English are required.

Qualifications

• Have previous retail or field experience, ideally within beauty, and a proven ability to drive sales and consumer engagement.
• Are commercially minded, confident using retail KPIs and able to turn performance insights into action.
• Communicate with impact and enjoy training, coaching and inspiring retail teams.
• Are proactive, energetic and able to work independently in a fast-paced environment.
• Are proficient in Danish and have a good level of English.
• Hold a valid driver’s licence, have access to a car and are comfortable travelling 80–90% within your district.
• Are digitally confident, including Microsoft Office and social media.
• Can work flexibly, including occasional evenings and weekends during peak periods.

Responsibilities

• Plan and execute campaigns, product launches, events and local activations that drive traffic and sales.
• Analyse performance and turn insights into focused commercial actions for priority stores.
• Coach and inspire Brand Ambassadors and retailer staff on brand services, selling techniques, hero products and new launches.
• Lead by example during key trading periods, delivering an exceptional and personalised consumer experience.
• Build strong relationships with store teams and ensure trade plans, visual merchandising and brand standards are executed consistently.
• Stay current on product knowledge, consumer trends and social media opportunities.
• Where applicable, support the development, coverage and recruitment of Point of Sale staff.

Skills

Retail experience

KPI analytics

Coaching

Proactive

Danish language

English language

Driver's license

Car access

Travel readiness

MS Office

Social media

Flexible schedule

Tools

Microsoft Office

Job description

Estée Lauder Companies invites an energetic Brand Activation Artist to connect commercial strategy with in-store execution across a district in Denmark. You will coach store teams, drive campaigns, product launches and activations while maintaining brand standards and delivering exceptional consumer experiences.

You will travel 80–90% within your district, collaborate with store management, and deepen knowledge of hero products and launches. Fluency in Danish and good English are required.