Omnichannel Demand Activation Lead (Nordics)

Colgate; København; Hybride; DKK 590 000 - 655 000; Plein temps

Résumé du poste

Colgate-Palmolive offers a role as Omni Demand Activation Manager in Copenhagen with a focus on Nordic markets. In this hybrid position, you will lead in-market activation, drive brand experiences, and ensure alignment of 7P plans with brand strategy while coordinating with cross-functional teams.

You will work with the Customer Development team to execute shopper marketing and integrate insights from market data. Travel approximately 25% is required.

Qualifications

• Bachelor's degree in Business, Marketing, Customer Development or related field
• 5+years of commercial (sales or marketing) experience ideally in matrixed organizations
• Proven critical thinking and advanced problem-solving capabilities including ability to uncover measurable insights from large datasets
• Demonstrated ability to create and implement strong plans for business growth
• Strong understanding of the Consumer Journey Methodology
• Strong collaboration skills and project management capabilities
• Excellent oral and written communication skills
• Fluency in English (written and oral)

Responsabilités

• Lead in-market activation for Nordics and optimization of Brand Experiences to drive brand purchase and advocacy.
• Ensure activation plans are deeply rooted and informed by Moments that Matter in the pet parent journey to drive demand.
• Align 7P activation plans with Brand Strategy including pricing implementation and distribution opportunities.
• Flawlessly execute the synchronized commercial calendar that aligns brand activities with commercial execution.
• Execute Omni Shopper strategies and materials to drive consideration, purchase and loyalty; localize POP assets.

Connaissances

Growth Mindset

External Stakeholder Engagement

Omnichannel Oriented

Analytical & Automation Proficiency

Strategic Syncing

Formation

Bachelor's degree in Business, Marketing, Customer Development or related field

Description du poste

Colgate-Palmolive offers a role as Omni Demand Activation Manager in Copenhagen with a focus on Nordic markets. In this hybrid position, you will lead in-market activation, drive brand experiences, and ensure alignment of 7P plans with brand strategy while coordinating with cross-functional teams.

You will work with the Customer Development team to execute shopper marketing and integrate insights from market data. Travel approximately 25% is required.