Nordics Omnichannel Activation Lead

Hill's Pet Nutrition; København; On-site; DKK 590,000 - 655,000; Full time

Job summary

Colgate-Palmolive Company in Copenhagen seeks a senior commercial professional to lead Nordic Brand Experience in-market activations and to optimize shopper strategies. You will drive brand purchase, manage local POP assets, and align activities with the Brand Strategy for growth.

The role requires a strong background in marketing/sales, collaboration across teams, and English fluency. Reporting to Customer Development Team Lead, located in Copenhagen, Denmark.

Qualifications

• Bachelor's degree in Business, Marketing, Customer Development or related field.
• 5+ years of commercial (sales or marketing) experience in matrixed organizations.
• Proven ability to derive measurable insights from large datasets and to drive growth.

Responsibilities

• Lead in-market activation for Nordics and optimize Brand Experiences to drive brand purchase and advocacy.
• Ensure activation plans align with Brand Strategy, including pricing and distribution opportunities.
• Flawlessly execute the synchronized integrated commercial calendar with brand activities and commercial execution.
• Execute Omni Shopper strategies and manage localization of POP assets for omnichannel impact.
• Apply actionable insights from competitive landscape to optimize local execution and growth.
• Participate in monthly brand performance reviews and analytics to improve KPIs.
• Deliver 7P strategies and ensure training for sales teams on in-market programs.

Education

Bachelor's degree in Business, Marketing, Customer Development or related field

Job description

Colgate-Palmolive Company in Copenhagen seeks a senior commercial professional to lead Nordic Brand Experience in-market activations and to optimize shopper strategies. You will drive brand purchase, manage local POP assets, and align activities with the Brand Strategy for growth.

The role requires a strong background in marketing/sales, collaboration across teams, and English fluency. Reporting to Customer Development Team Lead, located in Copenhagen, Denmark.