Nordic Trade Marketing Lead: MAC & Too Faced

The Estée Lauder Companies; København; Híbrido; DKK 486.000 - 673.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive salary

Hybrid work

Pension plan

25 vacation days

Staff discounts

Descripción de la vacante

The Estée Lauder Companies is seeking a Nordic Trade Marketing Manager for MAC and Too Faced to shape and execute trade marketing across Nordic retailers and e-retailers. Translate global brand strategies and local consumer insights into commercially strong plans that build brand desire and accelerate sell-through across makeup categories.

You will report to the Consumer Marketing Manager for MAC and Too Faced and collaborate with Sales, Education, Visual Merchandising, Online and retailer

Formación

• Master’s degree in marketing, business, communication or a related field.
• At least three years of experience in trade marketing, commercial, shopper marketing, commercial activation or brand marketing within beauty, fashion, lifestyle or another FMCG category.
• Experience within prestige beauty or makeup, including launches, retail activation or e-commerce, is a strong advantage.
• Commercial thinking with strong project management and ability to manage multiple markets, retailers and deadlines.
• Strong relationships and communication with internal stakeholders, agencies and external retail partners.
• Analytical and confident using retail data, Excel and PowerPoint to develop clear recommendations and compelling presentations.
• Fluent in English; proficiency in a Nordic language is an advantage.

Responsabilidades

• Develop and execute the Nordic trade marketing strategy and calendar for MAC and Too Faced.
• Lead the trade planning of key launches, franchises and shopping moments across stores and e-commerce, ensuring strong visibility, consumer engagement and sell-through.
• Translate consumer, shopper, category and retailer insights into tailored activation plans and commercial recommendations.
• Partner with Sales, Education, Visual Merchandising, Online and retailer teams to deliver consistent, best-in-class brand execution across all touchpoints.
• Develop compelling trade presentations, retailer sell-in stories and activation toolkits for sales and retailer meetings.
• Track retail sales, launch performance and activation results, identifying opportunities and corrective actions to improve return on investment.
• Manage trade marketing budgets, forecasts, purchase orders and agency or supplier relationships with accuracy and discipline.
• Monitor the Nordic makeup landscape, competitor activity and emerging trends to keep both brands relevant and commercially competitive.

Conocimientos

English fluency

Excel

PowerPoint

Data analysis

Stakeholder management

Team collaboration

Nordic language

Educación

Master's degree in marketing or related field

Herramientas

Excel

PowerPoint

Descripción del empleo

The Estée Lauder Companies is seeking a Nordic Trade Marketing Manager for MAC and Too Faced to shape and execute trade marketing across Nordic retailers and e-retailers. Translate global brand strategies and local consumer insights into commercially strong plans that build brand desire and accelerate sell-through across makeup categories.

You will report to the Consumer Marketing Manager for MAC and Too Faced and collaborate with Sales, Education, Visual Merchandising, Online and retailer