Marketing & Communication Manager

Saab Danmark A/S; Sønderborg; On-site; DKK 720,000 - 840,000; Full time

Job summary

Saab Danmark A/S is seeking a Marketing & Communication Manager to own the Go-To-Market strategy and brand messaging for our Communication Solutions. You will translate complex engineering into compelling value propositions and lead campaigns, content, and SEO efforts while collaborating with product, sales, and security teams.

The role requires travel and the ability to operate in a high-security environment, with a focus on global visibility and trade show execution.

Qualifications

• A degree in Marketing, Communications, or a technical field, with a proven track record in B2B marketing for technical products (preferably within Defense, Telecom, or Security).
• The ability to "translate" technical jargon for non-technical decision makers.
• Hands-on experience with CMS, SEO, LinkedIn Ads, and CRM systems.
• A proactive, solution-oriented approach with the ability to work independently in a high-security environment.

Responsibilities

• Develop and execute comprehensive Go-To-Market strategies and brand positioning for our Communication Solutions to increase visibility nationally and globally.
• Coordinate the creation of whitepapers, case studies, and product descriptions that make technical complexity accessible and persuasive.
• Fuel the pipeline. Drive lead generation through targeted digital campaigns, SEO, and marketing automation.
• Be present. Manage the end-to-end execution of trade shows and defense conferences, including delivering first-level product demonstrations.
• Align the global voice. Ensure messaging consistency and maintain vital relationships with industry organizations (Censec, DI-Fos, etc.)
• Protect the mission. Ensure all outputs live up to the rigorous security and regulatory requirements of the defense sector without loosing creativity. Travel must be expected in the position.

Skills

B2B marketing

Translate technical jargon

Independent in high-security env.

Proactive problem-solving

Education

Marketing/Communications or technical field degree

Tools

CMS

SEO

LinkedIn Ads

CRM systems

Job description

Want to influence the bigger picture? At Saab, you can realise amazing innovations that keep people and societies safe. Together, we can truly make an impact - and your part matters.

Your role

If you are ready to take ownership and elevate the brand narrative and messaging lifecycle for our Communication Solutions while rolling up your sleeves to execute the vision, this is your opportunity. In this role, you won't just plan campaigns; you will own them. This role goes beyond writing text, you will bridge the gap between complex engineering and strategic value proposition, positioning our Communication Solutions as the industry gold standard for defense organizations and partners worldwide? As a hands-on do´er with a creative strategic mind-set you can build the Go-to market roadmap and brand positioning, while delivering strong trade show experiences and optimize SEO campaigns. You know that results are built through a close and proactive dialogue with product development, sales and other stakeholders.

Our new Marketing & Communication Manager will:

• Develop and execute comprehensive Go-To-Market strategies and brand positioning for our Communication Solutions to increase visibility nationally and globally.
• Coordinate the creation of whitepapers, case studies, and product descriptions that make technical complexity accessible and persuasive.
• Fuel the pipeline. Drive lead generation through targeted digital campaigns, SEO, and marketing automation.
• Be present. Manage the end-to-end execution of trade shows and defense conferences, including delivering first-level product demonstrations.
• Align the global voice. Ensure messaging consistency and maintain vital relationships with industry organizations (Censec, DI-Fos, etc.)
• Protect the mission. Ensure all outputs live up to the rigorous security and regulatory requirements of the defense sector without loosing creativity. Travel must be expected in the position.

You bring!

• A degree in Marketing, Communications, or a technical field, with a proven track record in B2B marketing for technical products (preferably within Defense, Telecom, or Security).
• The ability to \"translate\" technical jargon for non-technical decision makers.
• & Hands-on experience with CMS, SEO, LinkedIn Ads, and CRM systems.
• A proactive, solution-oriented approach with the ability to work independently in a high-security environment.

What can you expect from us?

Saab Danmark is a company that is growing and you will therefore experience a company that is dynamic and able to adapt. In the Saab group we have a saying\" Business is done between people\", and this is also the environment you can expect here.

We offer:

• Good career and development opportunities in a professional company
• A vibrant and international atmosphere with colleagues from all over the world
• Benefits that support our employees’ wellbeing
• A variety of social activities, lunch scheme, pension as well as flexible work conditions
• Focus on our teams, good cooperation and giving our employees the ability to take ownership of their tasks.

Candidates must be able to obtain a security clearance by the Danish Defence Intelligence Service. This entails that candidates, as a minimum, have had residency within NATO/EU for the last 7 years.

About Saab Danmark A/S

Saab in Denmark is part of the Saab Group with headquarters in Stockholm, Sweden. At the same time, Saab Danmark is an independent legal company with a flat organizational structure. Our main business area is delivering integrated communication solutions to military markets in Denmark and abroad. You can find further information about our integrated communication solutions at www.saab.com/naval. At Saab, you'll be empowered to make a real difference. Join colleagues worldwide who share one purpose - keeping people and society safe through innovative defence and security solutions.

Saab is a global leader in air, land and naval defence, civil security and commercial aeronautics, with approximately 28,000 employees across all continents. Our transformative approach combines deep expertise with continuous innovation - investing one-fifth of our earnings in research and development to solve tomorrow's challenges today. But technology alone doesn't create safety. Your perspective, your skills, your contribution - that's what transforms possibility into reality. Here, diversity strengthens everything we do. You'll find unlimited opportunities to advance your career whilst maintaining balance in your life beyond work. We're committed to creating an inclusive environment where every person can fully focus on what matters.

Saab is an Equal Opportunity/Affirmative Action employer - all qualified individuals are encouraged to apply and will be considered without regard to race, colour, religion, national origin, sex (including pregnancy), sexual orientation, gender identity, age, veteran or disability status.