Internal Communications Manager

Carlsberg Group; Valby; On-site; DKK 720,000 - 960,000; Full time

Benefits offered by this job

Annual bonus

Beer allowance

Unlimited soft drinks & coffee

New gym in the office

Collaborative team environment

Job summary

Carlsberg Group, based in Copenhagen, seeks a Communications Manager to lead internal communications across the organisation. You will shape channel strategy, craft engaging storytelling for 37,000 colleagues and partner with executives to execute key initiatives.

This role emphasizes proactive stakeholder management, strong writing in English, and leveraging data to improve impact. An office-based position with Carlsberg City District facilities in Valby.

Qualifications

• Deep expertise in managing internal communication channels and developing strategies for global organisations.
• Ability to translate complex business language into compelling narratives for highly segmented employee audiences.
• Experience serving as a trusted communications adviser to executive leaders.

Responsibilities

• Develop and deliver global internal channel strategy, ensuring oversight and optimisation.
• Create annual content calendars and engaging stories for intranet and internal channels.
• Advise functions, regions and markets on effective internal communication strategies for key initiatives.

Skills

Internal communications

Storytelling

Stakeholder management

Executive communications

Fluent English

Job description

Communications Manager, Copenhagen, full-time

Are you a passionate, self-driven communicator who knows how to inform, engage and connect colleagues through strong channel strategy and meaningful storytelling? Join our Group Internal Communications team in Copenhagen and turn your expertise into impact at scale.

What you’ll be doing

In this role, you will work across global priorities and collaborate with a wide range of stakeholders to bring internal communication strategy and key business initiatives to life for our 37,000 colleagues. Your responsibilities will include:

Channel strategy

• Develop and deliver the global internal channel strategy, and ensure effective channel oversight, maintenance and optimisation.
• Manage the global intranet and provide related support to markets and functions.
• Measure and analyse content performance across channels to inform decisions and drive continuous improvement.

Content planning and creation

• Develop annual content calendars and produce engaging stories for the intranet and other internal channels.
• Support strategy and leadership communications, including strategy launches, quarterly results, Fireside Chats and thematic townhalls, and create content on key strategic initiatives to support business development and strategy execution.
• Advise Group functions, regions and markets on effective internal communication strategies for key initiatives and campaigns.

What we’re looking for

• You bring deep expertise and a proven track record in managing internal communication channels and developing communication strategies for global organisations.
• You know how to translate complex business language into compelling strategic narratives for highly segmented employee audiences.
• You will work closely with executive leaders and should have experience serving as a trusted communications adviser to this group.
• You are proactive, take ownership, manage stakeholders and projects effectively, and demonstrate a strong commitment to excellence.
• Advanced writing skills across formats and fluency in English are required.
• Experience in turning communication performance data into insights and decisions, as well as using AI to increase impact, will be an important differentiator.

What you can expect

• Annual bonus based on individual and company performance.
• A well-equipped, comfortable office in the heart of Carlsberg City District in Valby, Copenhagen.
• Monthly beer and soft drink allowance, plus unlimited soft drinks and coffee in the office.
• Newly opened gym in the office.
• A friendly, supportive team with plenty of fun along the way.
• The opportunity to be part of a purpose-driven company with a unique heritage and a strong growth culture.

Carlsberg Group: Brewing for a better today and tomorrow

For us success has always been in the diverse mix of our people, our beers and our brands. At Carlsberg, we want to recruit and develop people with a global mindset, cultural understanding, and international experience to ensure that our organization stays agile, inclusive and prepared for future growth. Only by acknowledging and harvesting from different perspectives and experiences, will we gain competitive advantage and leverage the effect of diversity for business growth. Carlsberg aims to create equal access to opportunity regardless of social identity, and we encourage everyone to apply regardless of gender, nationality, race, religion or any other characteristics protected by law.