Insights & Analytics Associate Manager — Dashboards

LEGO Gruppe; Billund; On-site; DKK 540,000 - 760,000; Full time

Benefits offered by this job

Family Care Leave

Insurance coverage

Wellbeing resources

Colleague discount

Bonus program

Hybrid work policy

Job summary

LEGO Group is seeking an analytical Content Insights and Analytics Associate Manager to lead corporate digital channel performance and content analysis. You will translate complex data into actionable communications insight, leveraging social listening, audience intelligence and emerging AI signals to guide planning and reputational decisions.

You will build dashboards, track performance against objectives, and turn reporting into actionable learning while collaborating with content, social

Qualifications

• Delivered content, social or audience performance analysis that informed communications or channel decisions.
• Applied social listening and audience intelligence to identify trends, opportunities and reputational insights.
• Built reporting dashboards that turned complex data from multiple sources into clear recommendations.
• Used analytics and monitoring platforms such as Sprinklr, Brandwatch, Hootsuite, Adobe Analytics, Semrush or similar tools.
• Influenced content, channel or communications decisions through evidence-based insights and recommendations.

Responsibilities

• Develop dashboards and reporting formats that bring fragmented monitoring data together.
• Track digital channel and content performance against clear objectives.
• Turn reporting from a record of activity into a source of learning and action.
• Bring social listening and external audience signals into communications planning.
• Monitor how artificial intelligence-powered systems represent the LEGO Group.
• Create a consistent rhythm of recommendations that improve content and reputational decisions.

Skills

Content analytics

Dashboards

Social listening

Audience intelligence

Data storytelling

Insight communication

Tools

Sprinklr

Brandwatch

Hootsuite

Adobe Analytics

Semrush

Job description

LEGO Group is seeking an analytical Content Insights and Analytics Associate Manager to lead corporate digital channel performance and content analysis. You will translate complex data into actionable communications insight, leveraging social listening, audience intelligence and emerging AI signals to guide planning and reputational decisions.

You will build dashboards, track performance against objectives, and turn reporting into actionable learning while collaborating with content, social