Fleet Sales Manager Denmark

Li Auto; København; On-site; DKK 900,000 - 1,300,000; Full time

Benefits offered by this job

Competitive remuneration package

Team-building events

Professional learning opportunities

Job summary

Li Auto is seeking a Fleet Sales Manager to drive B2B fleet sales in Denmark, building relationships with leasing companies and corporate fleet managers. You will align with the European HQ to pursue cross-border opportunities and support nationwide targets.

The role requires a strong network in Denmark, fluent Danish and English, and extensive travel across Denmark and Europe. A background in automotive sales and TCO/RV knowledge is essential.

Qualifications

• 5+ years of progressive experience in Fleet Sales, B2B Automotive Sales, or Key Account Management within the automotive sector.
• Strong network with major leasing companies and corporate fleet managers in Denmark.
• Fluent in Danish and English.
• Willing to travel extensively within Denmark, with some travel across Europe.
• Excellent negotiation, contract management, and analytical skills with understanding of TCO and RV.

Responsibilities

• Develop localized fleet sales strategies targeting corporate customers and leasing companies.
• Identify, pitch, and acquire new fleet customers and B2B opportunities in Denmark.
• Manage Key Accounts and fleet partners to drive growth.
• Prepare commercial proposals, pricing, and manage TCO/RV strategies for competitive leasing.

Skills

Fleet Sales

B2B Automotive Sales

Key Account Management

Negotiation

Contract Management

TCO

RV Strategies

Pricing Strategies

Education

Bachelor’s degree or above in Business, Marketing, Automotive Management, or related field

Job description

We're a leading Chinese new energy vehicle company that designs, develops, manufactures, and sells premium smart electric vehicles (EVs). Through product, technology, and business model innovation, we provide families with safer, more comfortable, and more convenient products and services.

Job Description:

The Fleet Sales Manager is responsible for driving our B2B business in the Danish market. This pivotal role focuses on developing key fleet customer relationships, forging strategic cooperations with major leasing companies, and accelerating overall B2B sales growth. While primarily focused on Denmark, you will also collaborate closely with the European HQ Fleet team to support cross-border and international fleet opportunities.

Key Responsibilities:

• Fleet Strategy Execution: Develop and implement localized fleet sales strategies targeting corporate customers, operational leasing companies, rental agencies, and emerging mobility providers.
• Business Acquisition: Proactively identify, pitch, and acquire new fleet customers and B2B business opportunities across the Danish market.
• Key Account Management: Build, nurture, and maintain highly strategic relationships with Key Accounts, fleet partners, and top-tier leasing companies.
• Commercial Negotiation & TCO: Prepare compelling commercial proposals and pricing strategies. Master the Total Cost of Ownership (TCO) methodology and collaborate on Residual Value (RV) strategies to ensure highly competitive leasing rates.
• Market & Taxation Intelligence: Continuously monitor market trends, competitor fleet activities, and local Danish company car taxation policies (Benefit-in-Kind) to leverage sales advantages.
• Operational Synergy: Coordinate closely with our authorized dealer network and internal operations teams to ensure seamless order fulfillment, vehicle delivery, and premium customer satisfaction.
• Target Achievement: Take full ownership of achieving national fleet sales volumes, market share, and profitability objectives.
• International Collaboration: Support European regional fleet projects and cross-border business opportunities as mandated by European HQ.
• Forecasting & Reporting: Provide accurate fleet business reporting, sales pipeline forecasting, and CRM management.

Qualifications & Requirements:

• Bachelor’s degree or above in Business, Marketing, Automotive Management, or a related field.
• 5+ years of progressive experience in Fleet Sales, B2B Automotive Sales, or Key Account Management within the automotive sector.
• Strong Network: Pre-existing, robust network and established relationships with major leasing companies, corporate fleet managers, and mobility sectors in Denmark is highly preferred.
• Commercial Acumen: Excellent negotiation, contract management, and analytical skills, with a deep understanding of TCO, RV, and B2B automotive financing.
• Language: Fluent and eloquent communicator in Danish and English (Mandatory).
• Self-driven, highly structured, and willing to travel extensively within Denmark, with occasional travel across Europe.

We Offer:

• A pivotal role in a fast-developing company that embodies sustainable and forward-thinking technology.
• A highly competitive, performance- and experience-based remuneration package (Base +Bonus).
• Team-building events and continuous professional learning opportunities.