Brand & Creative Manager

Tiger portugal, s.a.; København; Hybrid; DKK 550,000 - 750,000; Full time

Benefits offered by this job

Central Copenhagen location

Private health insurance

Flexible working from home

International workplace

Job summary

Flying Tiger Copenhagen is seeking a Brand & Creative Manager to own the brand and lead marketing content strategy across multiple markets. You will oversee innovative content production, apply AI solutions, and drive high-quality brand execution through a skilled team.

You will report to the Marketing Director, mentor four creatives, and shape brand expression while ensuring agility and consistency across customer touchpoints. The role is based at the Copenhagen HQ with flexible working options.

Qualifications

• Experience in international in-house marketing roles focused on brand management and content production.
• Strong content creation skills and brand strategy thinking, with ability to work with AI solutions.
• Proven track record in building and developing high-performing teams.
• Excellent communication, presentation and stakeholder management abilities.

Responsibilities

• Define and maintain brand guidelines, visual identity and tone of voice across markets and channels.
• Review and approve creative output to protect brand consistency and integrity.
• Lead in-house and external content teams for digital, in-store and social content.
• Monitor brand health and perception across markets.
• Collaborate cross-functionally with marketing, commercial teams and agencies to ensure brand consistency.

Skills

Brand management

Content production

AI solutions

Team leadership

Stakeholder skills

Job description

Brand & Creative Manager

Are you a Marketing professional with the ability to combine creative strategy, commercial thinking, and performance? Then this is a unique opportunity for you to strengthen and develop the brand of one of the most fun and playful Scandinavian retailers!

As our new Brand & Creative Manager, you will own the Flying Tiger Copenhagen brand and lead marketing content strategy to enhance customer connection across multiple markets, customer touchpoints and channels. By doing so, you will increase brand ownership and optimize content production for agility, efficiency, and quality through integration of AI and optimized production flows and reliable execution frameworks.

With direct report to the Marketing Director, you will lead and mentor a strong team of four creative professionals by providing support, coaching and development opportunities to strengthen expertise in brand and content disciplines.

You will have your daily activities at our beautiful HQ in the heart of Copenhagen.

Your main tasks and responsibilities will include:

Brand Ownership

• Defining and maintaining brand guidelines, visual identity, and tone of voice across all markets and channels.
• Reviewing and approving creative output to protect brand consistency and integrity.
• Partner with commercial and local marketing teams to ensure the brand is applied consistently across all customer touchpoints.
• Monitor and analyze brand health and perception.
• Lead the in-house and external content teams, overseeing the production of digital, in-store, and social media content.
• Ensure high-quality content production, refining processes and leveraging the latest industry trends and technologies.

Leadership & Cross-Functional Collaboration

• Build and mentor a high-performing team of marketing professionals.
• Partnerwith other marketing teams as well as teams in other departments, external agencies and vendors.
• Stay ahead of industry trends in the respective fields, ensuring innovation in brand expression, content creation, and customer experience management, e.g., leveraging AI.

This is you:

• Great experience from international in-house marketing roles, with a focus on brand management and marketing content production.
• Exceptional content creation skills, brand strategic thinking, and ability to work with AI solutions.
• Managerial experience with a proven track record of building and developing a high-performing and thriving team.
• Excellent communication, presentation, and stakeholder skills.
• Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.

Flying Tiger Copenhagen offers:

• A fantastic central Copenhagen location.
• Private health insurance (including children).
• Flexible working, including the option to work from home.
• A fun, social, and dynamic culture.
• Events, Friday bars, staff clubs, and more.
• An international workplace rooted in Scandinavian values.
• Daily restaurant-quality food.
• …and much more.

Did you know?

We take climate action seriously and work continuously to reduce our carbon footprint. This includes shifting from plastic to renewable materials and ensuring our stores run on renewable energy. Our efforts are validated by external experts through the Science Based Targets initiative. Learn more about our sustainability work here: https://flyingtiger.com/en-de/pages/sustainability

Flying Tiger Copenhagen isn’t just a place toshop - it’s a place to grow, create and make a difference. Since 1995, we'vegrown from a small Danish store into a global retail brand with more than 1,100stores across 40+ markets. Our concept is built on bold ideas, playfuldesign and affordable prices that add surprise to everyday life. As our brandmanifesto states, "A richer life doesn’t cost a fortune" - and we believe thatsmall moments of joy, creativity and connection can make a big difference, bothfor our customers and our employees worldwide. Read more about Flying Tiger Copenhagen at flyingtiger.com.