Brand Activation Manager

Knoll Inc.; København; On-site; DKK 600,000 - 900,000; Full time

Job summary

Muuto, based in Copenhagen, is seeking a Brand Activation Manager for maternity cover. You will translate brand strategy into distinctive activations across events, showrooms and partnerships, leading projects from idea to on-site execution and follow-up.

You will collaborate with Sales, PR and Communications to maintain a consistent Muuto expression globally, while enabling local relevance and strong stakeholder engagement.

Qualifications

• 5+ years of experience in brand activations, events or experiential marketing.
• Strong project management skills with multiple deadlines, budgets and stakeholders.
• Creative and detail-oriented with a strong eye for brand consistency.
• Ability to translate concepts into practical plans, milestones and deliverables.
• Team player with ability to align creative, commercial and operational teams.
• Hands-on mindset and willingness to support on-site execution when required.
• Fluent written and spoken English; interest in design, culture and community-building.

Responsibilities

• Act as project lead for global brand activations and events, ensuring high-quality execution.
• Develop scalable showroom activation concepts for rollout across Muuto’s showrooms.
• Own timelines, budgets, suppliers, logistics, on-site execution and follow-up.
• Shape activation concepts, event programming and guest journeys (RSVPs, invitations, etc.).
• Coordinate brand collaborations, cultural partnerships and community initiatives.
• Develop brand merchandise and gifting strategies and manage production and distribution.

Skills

Brand activations

Project management

Event coordination

Creative thinking

English proficiency

Hands-on execution

Team collaboration

Job description

Why join us?

Muuto is rooted in the Scandinavian design tradition characterized by enduring aesthetics, functionality, craftsmanship and an honest expression. By expanding this heritage with forward-looking materials, techniques and bold creative thinking, our ambition is to deliver new perspectives on Scandinavian design.

BRAND ACTIVATION MANAGER – MATERNITY COVER

We are looking for a Brand Activation Manager to translate Muuto’s brand strategy into distinctive physical, cultural and community-facing activations. The role combines creative concept development and strategic thinking with strong project management and hands-on execution. You will turn brand priorities into clear concepts and memorable experiences across events, showrooms, partnerships and key global brand moments for our key stakeholders. Reporting to the Head of Brand Communications and working closely with colleagues across Sales and Sales Operations, PR and Communications, you will bring structure, momentum and a consistent Muuto expression to every activation. You will contribute to projects from early idea development and own them through planning, on-site execution and follow-up. The ideal candidate You are a structured and proactive brand project manager with experience in events, activations or brand work. You combine creative judgment with strong execution skills, enjoy coordinating many moving parts and know how to turn an idea into a concrete plan and bring it to life successfully. You take ownership, communicate clearly and are comfortable being hands-on when a project moves from planning to reality.

Your key responsibilities

• Act as project lead for global brand activations and events, ensuring a clear purpose, strong brand fit and high-quality execution, including 3daysofdesign and the Muuto Design Contest.
• Develop scalable showroom activation concepts designed for rollout across Muuto’s 15 showrooms worldwide, working with local sales teams, Creative and Spatial Design to ensure a consistent global brand expression while allowing for local audience and commercial relevance.
• Own timelines, budgets, suppliers, logistics, on-site execution, follow-up and the implementation of key learnings.
• Shape activation and community concepts, event programming and end-to-end guest journeys, including guest lists, RSVP flows, invitations and event communication requirements.
• Coordinate brand collaborations, cultural partnerships and community initiatives.
• Develop brand merchandise and gifting strategies and concepts, managing suppliers, production, delivery and distribution.

Your profile

• A minimum of 5 years of relevant experience in brand activations, events or experiential marketing - ideally within design, interiors, lifestyle, culture or another brand-led environment.
• Strong project management skills and the ability to manage several projects, deadlines, budgets and stakeholders at the same time.
• A creative and solution-oriented approach, paired with a strong eye for detail, quality and brand consistency.
• Confidence in contributing to concepts and translating them into practical plans, roles, milestones and deliverables.
• A team player with the ability to align creative, commercial and operational teams.
• A hands-on mindset and willingness to support practical and on-site execution when required.
• Strong written and verbal communication skills in English.
• A genuine interest in design, culture, interiors and community-building.

What we offer

• A full-time maternity cover position based at Muuto’s Copenhagen headquarters, expected to run until approximately December 2027.
• A central role in an ambitious international design company, with the opportunity to shape high-profile global brand experiences.
• A collaborative work environment characterized by entrepreneurial spirit, openness and shared responsibility.
• Close collaboration across disciplines and markets, with room to contribute ideas and take genuine ownership.
• International travel and occasional work outside standard office hours are expected, as you will lead and support the on-site execution of key events and brand activations.

Who We Hire?

At Muuto, our mission is to deliver new perspectives on Scandinavian design.We are aninternational teamof ambitious and passionate people-alldriven by the desire to expandon the Scandinavian design traditionwith a forward-looking, creativeand honestapproach. We are lookingfor qualified applicants representing a wide range of backgrounds and abilities who share this same mindset.Individuals who wishto actively contributeand bring their opinion to the table.Individuals whowould like to bring a wealthofnew perspectives to our company. That is why we are always keen to hear from talented peoplewho wish to join our company -regardless of gender identity, age, sexual orientation, ethnicity, racial identity, religious beliefanddisability status. We arecommitted to equal opportunity employment.

Want to be part of a team that’s making a positive impact? From creating spaces that help people live and work better to lifting our local and global communities, MillerKnoll is working hard to make a difference. Join us as we design a more equitable, sustainable, and beautiful future together.

MillerKnoll complies with applicable disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact MillerKnoll Talent Acquisition at [e-mail].

To learn more about Muuto, our products and designers, please visit www.muuto.com.