Assistant Store Manager

ZARA; København; On-site; DKK 600,000 - 900,000; Full time

Job summary

Zara in Copenhagen is seeking a Store Manager to lead day-to-day operations while aligning with company objectives and the Store Manager's direction. You will implement strategies, drive sales, and ensure efficient daily performance across all departments.

You will collaborate with the central teams in Spain and the product and operations functions to optimize stock, layout, and customer experience, while developing the team through coaching, training, and performance reviews.

Qualifications

• Experience in retail store leadership and achieving sales targets.
• Ability to implement strategic plans and manage budgets.
• Strong collaboration with cross-border teams (Spain/Central office).
• Proven leadership and people management skills.
• Fluent communication and high customer service standards.

Responsibilities

• Oversee day-to-day store operations and align with company objectives and store direction.
• Execute and follow up on strategies set by the store manager to ensure consistent efficiency.
• Support the store manager in decision making across all store aspects and collaborate across business areas.
• Drive marketing initiatives and store sales based on commercial reports and visual layout.
• Meet sales budgets through correct strategy implementation and resource use.
• Stay informed on industry trends and analyze competitors to maximise profitability.
• Assist product managers in stock control, product display, rotation, and with Spain-based needs.
• Maintain high store image standards at all times, and support store teams.

Skills

Motivate team

Strategic thinking

Leadership

Communication

Numeracy

Conflict management

Fashion knowledge

Job description

Key Responsibilities

• To manage the store on a day to day basis whilst balancing strategic goals of the company. To run all aspects of the store operating in line with company objectives and the direction from the store manager.
• To implement and follow up the strategies decided by the store manager and ensure business is running with its same efficiency.
• Support the store manager in all the decision taking involving every aspect of the store and collaborate covering all business areas.

Product

• To drive marketing initiatives and store’s sales performance based on the analysis and actions of the commercial reports and visual layout.
• To meet sales budget after the correct implementation of the store and company strategy and the correct usage of resources and company tools.
• To be well informed about current industry trends analysing the competitors market in order to maximise profitability for the store.
• Supports product manager in controlling and managing stock, ensuring showcase of product follow company standards and follows the company and store ranking , product rotation and needs, devolutions alongside the product managers in Spain.
• Maintain and promote the highest standard of image in the store at all times, ensure
• Performs commercial visits in all departments and support commercial teams.
• Manage and maintain good working relationships and communication with product departments in the central office in Spain.

Operations

• Maximise store profits by the utilisation of the company’s internal tools and platforms provided such as SINT and IPod sales
• Control all type of store cost such as uniforms, stationary, cleaning, telephone, all in line with company budgets.
• Reporting of store maintenance issues to be communicated to general services department following the company guidelines to maintain a strong brand image.
• To meet targets and ensure that procedures are in place, driving and correcting when necessary for the following: security and shrinkage, cash desk management, administration and stock management
• Supports the operations manager in solving problematic situations
• To ensure that order and replenishment of store is done timely and effectively ensuring at the same time that back areas are organised effectively.

People

• To ensure processes for reporting working hours are followed timely and accurately with corrections being maintained in line with company expectation.
• To produce strategies to control overtime ratio based on analysis and understanding of store activity and expectations designing an ideal coverage of the store based on the real needs maximising the productivity of the store, adapting the strategy when targets are not met.
• Forecasting recruitment needs for the store throughout the year ensuring the authorisation procedures and fair selection process has been followed. .
• Hours: To overlook the budget of hours are managed in the store effectively respecting the company shift pattern, work life balance and applicable labour law regulations.
• To initiate ideas and contribute to all Brand projects to improve performance
• To overlook case management with the People Manager, identifying and communicating high risk cases to the correspondent departments.
• Ensure the store is complaint with all company initiatives and lead by example to perpetuate the Zara culture.
• To actively identify members of your team with development potential and build a continuous internal succession plan.
• To develop the team through performance reviews and Personal development plans utilizing the Leap application and monitor their progression
• To overlook that inductions and trainings are carried out for all new starters and current employees inside the store following the company guidelines.
• To deliver constructive feedback in a positive and honest manner, using specific examples in regards to the employee performance, setting achievable goals to support the employees’ development
• To overlook that good housekeeping is maintained throughout all areas in the store and procedures in reporting maintenance issues to general services are being followed.
• Comply with the company health and safety policy
• Supports the manager people on the consecution of all store goals and individual needs

Experience

• To ensure the highest possible level of service in the store with the aim of having the customer as the focus of our operations.
• To drive, monitor and implement CX plans in the store with the aim of a direct impact on the experience KPI, customer satisfaction and employee sills development
• To be an ambassador in the company’s sustainability project and ensure that the company upholds and works towards finding new, innovative and economically reductive ways to stay sustainable.
• Overlook the strategy from the experience manager ensuring a constant impact on the daily store operations

Skills

• Ability to motivate people, instil accountability and achieve results.
• Forward planning skills and strategic thinking
• Passionate about fashion, fabrics and company product.
• Strong leadership qualities with ability to set goals and establish performance standards.
• Identifies problems, reacts accordingly with initiative and problem solving
• Strong interpersonal skills with ability to manage conflict and positively influence others.
• Excellent communication skills
• High levels of Numeracy Skills