Area Sales Manager

Mercuri Urval; Denmark; Hybrid; DKK 650,000 - 900,000; Full time

Benefits offered by this job

Company car

Performance bonus

Pension plan

Benefits

Job summary

Sievi is seeking an Area Sales Manager to lead the Danish market transition from agents to a dedicated sales organization. You will drive sales, manage accounts, and develop new business while building strong relationships with distributors, industrial firms, and end-users.

Reporting to the International Sales Manager, you will translate product features into customer value, collaborate across teams, and travel to key accounts from Jutland to Funen.

Qualifications

• Proven B2B sales experience in technical products or related sectors.
• Strong relationship building with a consultative approach.
• Self-reliant, proactive field sales professional capable of independent work.

Responsibilities

• Drive sales and hit budget targets via account management and new business development.
• Maintain strong market presence through regular customer visits and stakeholder engagement.
• Build relationships with end-user stakeholders (safety managers, buyers).
• Collaborate with Sales Director and International Sales on national accounts.
• Translate product features into customer value as a trusted advisor.

Skills

B2B sales experience

Relationship building

Consultative selling

Independent work

Danish language

English language

CRM proficiency

Customer-oriented mindset

Education

Commercial or technical education

Tools

CRM software

Job description

As Area Sales Manager, you will be central to Sievi’s transition from an agent-based model to a dedicated sales organisation in Denmark. Reporting directly to the International Sales Manager, you will take responsibility for developing the Danish market by strengthening relationships with distributors, industrial companies, and end-users.

This is a role with high visibility and responsibility, where your consultative approach and proactive market presence will help shape Sievi’s future growth in Denmark.

Your Key Responsibilities

• Drive sales and achieve budget targets through both account management and new business development.
• Maintain a strong market presence through regular customer visits and stakeholder engagement.
• Build close relationships with end-user stakeholders such as safety managers, union representatives, and company buyers.
• Collaborate closely with the Sales Director and International Sales to handle larger national accounts.
• Act as a trusted advisor by translating Sievi’s product features (standards, durability, comfort, sustainability) into customer value.

The Candidate Profile

• Proven B2B sales experience from technical products, PPE, industrial products, construction, tools or related sectors.
• Strong relationship builder with a consultative approach, not transactional.
• Proactive, structured, and self-sufficient - thrives in independent field work.
• Fluent in spoken and written Danish, with good English for Nordic collaboration.
• Comfortable with CRM systems and digital tools for sales management.
• Commercial, technical or vocational education, combined with a strong customer-oriented mindset.

Why Join Sievi?

• Join a well-consolidated, profitable Nordic company with a strong brand and reputation for quality.
• Be part of Sievi’s strategic shift in Denmark, moving from agents to a dedicated sales organization.
• Work in a market with real momentum: ongoing consolidation and shifts in the competitive landscape create clear opportunities to win new business.
• Take on a role with high visibility and responsibility, reporting directly to the International Sales Manager.
• Competitive compensation package including base salary, performance bonus, company car, pension, and benefits.
• This is a unique opportunity to join at an exciting stage. You will play a key role in establishing and expanding Sievi’s direct market presence in Denmark and have a genuine impact on the company’s future success.

Location

We are looking for an Area Sales Manager to cover Jutland and parts of Funen, with a particular focus on the Triangle Region (Vejle, Kolding and Middelfart).

Home-office based with frequent travel to customer sites.

All inquiries are handled confidentially.