AI Search Analytics & Automation Lead

Novo Nordisk; København; On-site; DKK 651,000 - 957,000; Full time

Job summary

Novo Nordisk is seeking an AI Search Specialist to optimize how our brand is represented across AI-powered search and generative platforms. You will convert performance data into automated insights, scalable workflows and actionable recommendations used by markets worldwide.

You will own the insights platforms and automation layer, moving teams from raw data to practical actions while collaborating with global stakeholders to improve discoverability and AI readability, ensuring accuracy and

Qualifications

• Bachelor's degree in Marketing, Digital Media, CS, Data Analytics or related field.
• 5–8 years in SEO, GEO, AEO, AI search analytics or digital performance optimisation.
• Hands‑on experience with AI visibility dashboards, prompt datasets, citation data and LLM performance metrics.
• Experience building or using AI agents, automation workflows and generative AI tools professionally.
• Coding ability in Python, SQL, JavaScript or similar.
• Working knowledge of APIs, data pipelines, structured data, schema markup, CMS integrations and analytics platforms.
• Ability to translate technical insights into concise, actionable recommendations for non-technical audiences.
• Experience working across functions, markets and senior stakeholders in a global business or agency setting.

Responsibilities

• Own the insights platforms and automation layer of SEO and GEO across markets, turning raw data into practical actions.
• Build and maintain AI search dashboards tracking visibility, share of voice, ranking, sentiment across markets.
• Analyse GEO performance across prompt clusters, LLM outputs and citations; turn findings into prioritised recommendations.
• Improve discoverability and AI readability through crawlability, metadata, schema and page experience.
• Develop scalable AI agents and automation workflows for insight generation, reporting and market activation.
• Connect data sources through programming, APIs and automation to speed up reporting.

Skills

AI visibility dashboards

Prompt datasets

LLM performance metrics

AI agents & automation

Python

SQL

JavaScript

APIs & data pipelines

translating insights

cross-functional collaboration

Education

Bachelor's degree in Marketing, Digital Media, Computer Science, Data Analytics or related field

Tools

Profound

SEMrush

SurferSEO

Job description

Novo Nordisk is seeking an AI Search Specialist to optimize how our brand is represented across AI-powered search and generative platforms. You will convert performance data into automated insights, scalable workflows and actionable recommendations used by markets worldwide.

You will own the insights platforms and automation layer, moving teams from raw data to practical actions while collaborating with global stakeholders to improve discoverability and AI readability, ensuring accuracy and