Trainee - Sales & Commercial

FRoSTA AG; Bremerhaven, Hamburg; Remote; EUR 40,000 - 55,000; Full time

Benefits offered by this job

Two-year development program

Mentoring and feedback

International trainee network

Flexible working options

Job summary

FRoSTA AG in Bremerhaven or Hamburg invites graduates to join the two-year Next Generation Trainee Program in Sales, where you will learn how to turn customer insights into growth and successfully bring our brand to market.

You will rotate through key sales functions, work with customers, prepare meetings, identify growth opportunities, and build a strong network across Marketing, Supply Chain, Finance and Product Development, with a clear path to a senior commercial role.

Qualifications

• Master's degree in a business-related field.
• Initial experience in Sales, KAM, Category Management or BD in FMCG.
• Strong customer focus and relationship-building.
• Fluent German and English, written and spoken.
• Willingness to travel and pursue a long-term sales career.
• Two-year sales development journey with rotations.

Responsibilities

• Rotate through sales-related departments to discover strengths.
• Prepare customer meetings and negotiations and take ownership of accounts and topics.
• Identify growth opportunities by analyzing customers, categories and market trends.
• Collaborate with Marketing, Supply Chain, Finance and Product Development to turn customer needs into solutions.
• Build an internal and external network across functions and markets.
• Contribute ideas and maintain a results-focused approach.

Skills

Sales

Key Account Management

Category Management

Business Development

Customer Relationships

Analytical Thinking

German & English

Education

Master's degree in business-related field

Tools

MS Office

CRM software

Job description

Are you interested in sales and would like to build your future close to customers and markets? In our two-year Next Generation Trainee Program, you will learn how we turn customer insights into growth, build strong partnerships, and successfully bring our brand to market. Based in Bremerhaven or Hamburg, you will take responsibility step by step, work on real business challenges and prepare for a long-term career in Sales at FRoSTA. The program starts at the beginning of 2027.

Trainee – Sales & Commercial (f/m/d)

Your tasks: We make the difference together

This program is designed for graduates who are genuinely interested in Sales and would like to develop their commercial skills. You will gain a broad view of our business, work with customers and contribute to identifying opportunities for sustainable growth.

• You are based in Key Account Management and rotate through sales related departments likee.g. Category Management, Marketing, Sales Controlling to discover where your strengths create the greatest impact
• You work closely with our customers, prepare customer meetings and negotiations and gradually take ownership of your own accounts and commercial topics
• You identify growth opportunities by analyzing customers, categories, competitors and market trends and translate your insights into persuasive sales stories
• You contribute to annual customer plans and decisions on pricing, promotions, assortment and go-to-market activities
• You collaborate with Marketing, Supply Chain, Finance and Product Development to turn customer needs into successful commercial solutions
• You build a strong internal and external network and develop a deep understanding of the FMCG market, our brand and FRoSTA’s value chain
• You contribute your ideas, take ownership of your tasks and approach opportunities with curiosity and a clear focus on results

Your profile: We like what makes you stand out

• You have successfully completed a master’s degree in business administration, management, sales, economics, international business or a comparable field
• You have gained first practical experience in Sales, Key Account Management, Category Management, Business Development or the FMCG industry and you know that Sales is where you want to build your career
• You enjoy working with customers, understanding commercial challenges and contributing to practical solutions
• You listen carefully, understand customer needs and build trusted relationships without losing sight of the commercial goal
• You bring motivation, resilience and a proactive mindset and remain solution-oriented when faced with challenges
• You combine strong commercial instinct with analytical thinking and use data to strengthen your arguments and decisions
• You communicate confidently in German and English, both verbally and in writing.
• You are willing to travel and excited to grow into a sales role with genuine customer responsibility
• A tailored two-year sales development journey with challenging rotations, practical training, personal mentoring and continuous feedback
• Direct customer exposure and the opportunity to learn from experienced sales professionals and senior commercial leadersReal responsibility from the start, space to test your ideas and the chance to see the commercial impact of your work
• A strong trainee community, an international network and close collaboration across functions and markets
• A purpose-driven environment with strong brands, high-quality products and a clear commitment to responsible food production
• Modern digital tools, flexible working options and a culture that values initiative, authenticity and teamwork
• A clear long-term perspective in Sales, with the goal of moving into a responsible commercial role after the program