TikTok Shop - Beauty Account Manager

Responsibilities

About TikTok Shop
The authenticity of TikTok has created a new way for brands and merchants to meaningfully connect with creators and the community. Through an innovative E-Commerce platform that helps shoppers discover and purchase products within the app, TikTok Shop enhances promotion and sales for merchants and brands with an entertaining user experience. We are committed to supporting merchants and creators through our safe and trusted shopping platform.

We are looking for someone with an entrepreneurial spirit, who is adaptable, collaborative, and able to work with multiple merchants and internal stakeholders in a fast-paced and exciting environment.

This role is based in our Munich office.

Role & Responsibilities

• Map the Beauty category and subcategories landscape, and define priority segments for development in collaboration with partners
• Build the beauty category and develop a clear roadmap to manage long-tail partners
• Plan, execute, and maintain category performance
• Partner acquisition and onboarding: identify potential partners, build onboarding solutions (including business model suggestions, creator affiliation, partners education), and set up their mid and long-term account plans to help them grow sustainably on the platform
• Work cross-functionally with internal teams and external service vendors to assist partners with content on the platform
• Own internal projects to contribute to the beauty ecosystem (including campaigns, product launches, B2B marketing)
• Develop initiatives to continuously enhance competitive advantage

Qualifications

Minimum qualification:

• 1+ years of relevant experience in Business Development, Sales, Account Management, New Seller/User Acquisition, or related fields
• Strong interpersonal, communication, negotiation, logical thinking, and analytical skills
• Customer service orientation with experience in client-facing roles
• Strong understanding of social content (livestream and short-video preferred)
• Fluent in English and German for effective communication with German stakeholders

Preferred qualifications:

• Strong network within the German beauty industry and knowledge of the landscape, consumer demands, digital trends, and mobile transformation
• Growth-driven, business-minded, results-oriented
• Collaborative, adaptable, open to challenges and learning
• Fast learner with good judgment and original thinking
• Ability to thrive in ambiguity and adapt quickly to change

About TikTok

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. With headquarters in Los Angeles and Singapore, and offices worldwide, we foster a diverse and innovative environment.

Why Join Us

Inspiring creativity is at our core. We value curiosity, humility, and impact. Join us to create value, innovate, and grow together in a limitless environment.

Diversity & Inclusion

TikTok is committed to an inclusive workplace that values diverse skills, experiences, and perspectives. We celebrate our diverse voices and aim to reflect the communities we serve.