Senior User Acquisition Manager / Performance Marketing Manager (f/m/x)

exmox GmbH; Hamburg; Vor Ort; EUR 60.000 - 90.000; Vollzeit

Benefits dieser Stelle

Transport subsidy

Learning budget

Wellness and gym

Workation

Bi-weekly team lunches

Zusammenfassung

A dynamic company in mobile gaming is seeking a (Senior) User Acquisition / Performance Marketing Manager to own the strategy and execution for user acquisition campaigns. This role involves leveraging data, creativity, and experimentation to enhance performance across various performance platforms. The ideal candidate has over 5 years of experience in performance marketing, thrives in fast-paced environments, and has strong analytical skills. The company offers a hybrid work model with excellent perks.

Qualifikationen

• 5+ years of hands-on experience in performance marketing and user acquisition.
• Proven expertise managing campaigns in US and Tier 1 markets.
• Strong analytical skills with a data-driven mindset.

Aufgaben

• Plan, execute, and optimize high-impact user acquisition campaigns.
• Analyze campaign data to drive maximum Return on Ad Spend (ROAS).
• Lead A/B testing initiatives to uncover insights.

Kenntnisse

Performance marketing

User acquisition

Data analysis

A/B testing

Creativity

Ausbildung

University degree in Marketing, Analytics, Business, or a related field

Tools

Meta

Google Ads

IronSource

Unity

TikTok

Jobbeschreibung

This is a company built for growth, not comfort.

When you join exmox, you’re stepping onto a global, highly competitive playing field - driving real business results in environments that push you beyond your comfort zone.

We create high-performing consumer products across multiple brands in one of the most competitive industries there is: mobile gaming. You’ll join a company on a hyper-growth trajectory, spearheading one of the biggest innovations in the mobile gaming industry - rewarded user acquisition.

Marketing at exmox is data-driven and performance-focused, spanning influencer, affiliate, and performance channels, powered by experimentation and fast feedback loops.

As (Senior) User Acquisition / Performance Marketing Manager (f/m/x), you’ll own the strategy and execution that drives growth at scale. You’ll shape how we acquire, engage, and retain users across multiple brands, leveraging creativity, data, and experimentation to maximize performance. Your work will directly influence revenue, growth, and long-term company strategy.

Reporting to the Team Lead User Acquisition, you’ll have broad ownership from day one - from defining channel strategies to optimizing complex campaign economies. You’ll lead initiatives that scale teams, improve processes, and generate measurable impact.

Your mission

This is a company built for growth, not comfort.

When you join exmox, you’re stepping onto a global, highly competitive playing field - driving real business results in environments that push you beyond your comfort zone.

We create high-performing consumer products across multiple brands in one of the most competitive industries there is: mobile gaming. You’ll join a company on a hyper-growth trajectory, spearheading one of the biggest innovations in the mobile gaming industry - rewarded user acquisition.

Marketing at exmox is data-driven and performance-focused, spanning influencer, affiliate, and performance channels, powered by experimentation and fast feedback loops.

As (Senior) User Acquisition / Performance Marketing Manager (f/m/x), you’ll own the strategy and execution that drives growth at scale. You’ll shape how we acquire, engage, and retain users across multiple brands, leveraging creativity, data, and experimentation to maximize performance. Your work will directly influence revenue, growth, and long-term company strategy.

Reporting to the Team Lead User Acquisition, you’ll have broad ownership from day one - from defining channel strategies to optimizing complex campaign economies. You’ll lead initiatives that scale teams, improve processes, and generate measurable impact.

What You'll Own:

• Plan, execute, and optimize high-impact user acquisition campaigns across performance platforms, including Meta, Google Ads, IronSource, Unity, Liftoff, and more.


• Analyze campaign data and drive performance toward maximum Return on Ad Spend (ROAS), making proactive, data-driven decisions.


• Monitor key metrics and adjust strategies continuously to improve results and reach ambitious growth goals.


• Lead A/B testing initiatives to uncover insights and elevate UA performance.


• Track and report performance metrics regularly, ensuring transparency and measurable impact.


• Build and maintain strong relationships with advertising partners, driving collaboration and mutual success.


• Collaborate cross-functionally to develop and implement innovative user acquisition strategies.


• Proactively stay ahead of industry trends and best practices, bringing fresh ideas to the team and continuously pushing the bar.

Your profile

• University degree in Marketing, Analytics, Business, or a related field.


• 5+ years of hands-on experience in performance marketing and user acquisition, ideally with experience in the mobile gaming industry.


• Proven expertise managing campaigns across Meta, Google Ads, TikTok, and SDK video networks (Applovin, Unity, IronSource) in US and Tier 1 markets.


• Creative-minded - you don’t need to design, but you understand the creative side of marketing and can leverage it for high-performing campaigns.


• Strong analytical and strategic skills, with a data-driven mindset to optimize campaigns and drive measurable results.


• Eager to learn, grow, and thrive in a fast-paced, dynamic environment.


• Dedicated, adaptable, and an excellent communicator, able to collaborate effectively with colleagues, stakeholders, and external partners.


• Fluent in English, with German as a plus (other languages are welcome).


• High affinity for mobile apps and a genuine enthusiasm for games, understanding what drives engagement and retention.

If you’re nodding along while reading this, that’s a good sign. Apply with your CV in English we’re excited to meet you!

Why us?

• Ambitious people, real ownership. You’ll work with driven, entrepreneurial people who care deeply about what they deliver, challenge each other openly, and own outcomes together.


• We’re playing at the top, but we’re not done. Our apps rank in the top 5 of their categories. We’re determined to push further, compete harder, and earn the number one spot.


• You own your own growth. Growth doesn’t happen by accident. At exmox, learning is built into the work - through responsibility, feedback, and real challenges.


• Perks that help you focus on what matters. Transport subsidy, learning budget, wellness and gym, workation, bi-weekly team lunches, and more. The perks are great - but the real reason people join and stay is the challenge, the people, and the drive to win together.

Please note: this is not a remote only position, we offer you a flexible hybrid model here in Hamburg, Germany - working from home on Mondays & Fridays, coming to the office on Tuesday, Wednesday & Thursday! :)