Senior SEA Manager (m/ f/ d)

Multiecom; Düsseldorf; Hybrid; EUR 90.000 - 120.000; Vollzeit

Benefits dieser Stelle

Remote work up to 2 days/wk

Company MacBook & iPhone

Team lunches

Zusammenfassung

cfab is seeking a Senior SEA Manager to drive search performance across international markets. You will own the SEA setup for Google Ads and Microsoft Ads, including Search, Shopping, Performance Max, YouTube and GDN, while optimizing tracking with GTM and GA4.

Develop international SEA strategies for markets like DACH, NL, FR, UK and US, manage budgets and KPIs, and report to leadership. Strong English and German (C1) required, with up to 2 days remote work allowed.

Qualifikationen

• 4+ years hands-on SEA experience in fashion or D2C preferred.
• Strong expertise across Google and Microsoft Ads ecosystems (Search, Shopping, Performance Max, YouTube).
• Experience scaling paid search across multiple international markets.
• Solid understanding of bid strategies, audiences, testing frameworks and creative testing.
• GA4, MMM or Looker Studio experience a plus.
• High ownership, initiative and fast execution; clear communication in English (German C1).

Aufgaben

• Own and scale the entire SEA setup across Google Ads and Microsoft Ads.
• Manage Search, Shopping, Performance Max, YouTube and GDN campaigns.
• Improve tracking with Google Tag Manager and Google Search Console.
• Manage product feeds via Google Merchant Center and related tools.
• Develop international SEA strategies for multiple markets.
• Own campaign structure, execution, testing and optimization.
• Collaborate with Creative, Data and Brand teams on creatives.
• Define budgets, KPIs and provide leadership with regular reporting.

Kenntnisse

SEA management

Google Ads

Microsoft Ads

International growth

Analytical mindset

Tools

Google Ads

Microsoft Ads

Google Tag Manager

Google Merchant Center

Jobbeschreibung

Behind every campaign, every product, and every growth milestone stands a team that takes ownership, moves fast, and delivers results. That is what cfab is all about. What looks like a strong fashion brand from the outside is powered by high performance, fast execution and people who work with real intensity to drive our growth every day. We're looking for a Senior SEA Manager (m/f/d) to drive and scale our search performance across international markets. The role focuses on building, structuring and optimizing our SEA activities with a strong emphasis on performance, scalability and international growth. The goal is to establish efficient processes, unlock new growth potential and take ownership of one of the key performance channels.

Own and scale our entire SEA setup across Google Ads and Microsoft Ads. Manage Search, Shopping, Performance Max, YouTube and GDN campaigns across performance and branding objectives. Continuously improve our tracking setup using Google Tag Manager and Google Search Console. Manage and optimize product feeds through Google Merchant Center and other relevant tools. Develop and execute international SEA strategies across markets such as DACH, NL, FR, UK and the US. Own campaign structures, execution, testing and continuous optimization. Develop and test creatives together with our Creative, Data and Brand teams. Identify new growth opportunities and develop tailored approaches for our international expansion. Define budgets, manage key performance KPIs and provide regular reporting to leadership.

Requirements

• 4+ years of hands-on SEA experience, ideally in a fashion or D2C environment
• Strong expertise across the Google and Microsoft Ads ecosystem, especially Search, Shopping, Performance Max and YouTube
• Proven experience scaling paid search across multiple international markets
• Strong understanding of bid strategies, audience setups, testing frameworks and creative testing
• Experience with Google Tag Manager and Google Merchant Center
• Strong analytical mindset and a solid understanding of performance KPIs
• Experience with GA4, MMM or Looker Studio is a plus
• High level of ownership, initiative and speed of execution
• Clear and structured communication
• Fluent English, both written and spoken, German min. C1
• Permanent employment contract
• 31 vacation days
• Flexible trust-based working hours & up to 2 days of remote work per week
• Apple equipment (MacBook & iPhone)
• Paid team lunches three times per week
• Monthly flexible benefits (e.g. FitX membership or Probonio credit)
• Corporate benefits & exclusive discounts
• In-office manicure & barber appointments
• Monthly product vouchers
• Optional company car available after the probation period
• A personal birthday voucher
• Regular team events & celebrations
• Plenty of room for your ideas, ownership, and active co-creation
• Our growth is driven by people who set high standards, move things forward, and want to grow with the company.
• At cfab , you get the space to take ownership, develop your expertise, and make your impact visible.