(Senior) Programmatic Sales GSA

Free resume; Hamburg; Hybrid; EUR 75,000 - 110,000; Full time

Benefits offered by this job

Strong market-competitive salary

Flexible working hours with remote 8w/

Remote work worldwide up to 8 weeks/yr

Free streaming access

Development budget and German classes

All-company hack days

Diverse, inclusive team

Health and wellbeing initiatives

BVG tickets discount

Free bike rentals

Job summary

Zattoo is seeking a Programmatic Sales GSA to drive automated, data-driven sales of our digital advertising inventory (video/CTV). You’ll report to the Director Sales All Markets and work with agency trading desks across GSA to optimize deals and campaigns.

You’ll manage programmatic bookings, lead SSP integrations and collaborate with Sales, Tech and AdOps to ensure smooth delivery and strong revenue growth. Fluency in German and English is required.

Qualifications

• 4+ years in programmatic advertising, SSP management or programmatic account management
• Strong track record in selling digital advertising products
• Deep understanding of Google Ad Manager, DSP/SSP workflows, OpenRTB specs and deal types
• Experience with Header Bidding frameworks (Prebid) and SSP integrations
• Strong network in the DACH Agency Trading Desk landscape
• Fluent in German and English

Responsibilities

• Acquire new customers and guide agencies, trading desks, and direct clients through programmatic possibilities
• Draft and negotiate bespoke programme packages and private or preferred deals
• Maximise inventory revenue, manage floor prices, and analyse delivery rates and CPMs
• Partner with regional sales teams to consult clients and pitch programmatic solutions
• Co-lead the technical and commercial setup of Header Bidding and SSP integrations for CTV
• Own first-line technical delivery of programmatic campaigns
• Identify delivery issues, troubleshoot setup and DSP/SSP bid stream mismatches
• Explain complex technical matters in simple terms to non-technical customers

Skills

Fluent in German and English

Independent

Strong communicator

Negotiation skills

Tools

Google Ad Manager

Prebid

OpenRTB specs

DSP/SSP workflows

Header Bidding

Job description

Job Description

YOUR FUTURE, ON DEMAND

The ideal blend of stability and flexibility. A genuinely human employer that cares for people and the planet. True autonomy to shape what comes next, for us and you. This is the perfect platform to take your career where you want.

Back in 2005, we pioneered Europe’s first TV streaming service. Today, we're a leading TV streaming provider with millions of monthly users, and since 2021 we've been ClimatePartner-certified. Over 200 colleagues of 47 nationalities. We’re the grown-up start-up, helping to shape a better future since day one.That hasn’t changed, even if the world has. We’re friendly, international, inclusive – and our people say we’re reliable and transparent, too. It’s why they trust us and believe in what we do.

THE ROLE

As a Programmatic Sales GSA, you will be responsible for the automated and data-driven sale of our digital advertising inventory (primarily video and CTV) and report directly to the Director Sales All Markets. You will manage programmatic bookings, oversee the planning, implementation and optimisation of our initiatives to boost revenue in programmatic sales, and will therefore also be directly responsible for the optimisation and smooth, technical implementation of campaigns. This makes you the primary point of contact for agency trading desks in the GSA region regarding preferred deals and PMP strategies. You’ll also help with SSP and header bidding integrations and act as the link between Sales, Tech and AdOps.

THE ADS TEAM

The Ads Team is a small but highly efficient team that combines technology and marketing to win customers over in the long term. With a presence in two countries (based in Berlin, Hamburg and Zurich) and operations in six countries, the Ads Team is a key driver of growth within Zattoo and has established itself as the market leader in CTV in Switzerland within a year.

WHAT YOU’LL DO

• Acquisition of new customers, advice, support and guide media agencies, trading desks and direct clients through our programmatic possibilities in a way they can understand.
• Drawing up and negotiating bespoke programme packages, private deals or preferred deals.
• Maximise inventory revenue, skilfully manage floor prices (minimum prices) and analyse delivery rates and CPMs.
• Partner with regional sales teams in GSA to consult clients and pitch programmatic solutions.
• Co-lead the technical and commercial setup of Header Bidding and additional SSP integrations for CTV.
• First-line technical ownership of programmatic delivery.
• Identify technical errors during delivery, analyse tracking issues and check campaign set-ups: troubleshoot deal delivery, floor pricing, and DSP configuration issues (e.g., SSAI, VAST responses, pod management, DSP/SSP bid stream mismatches).
• Explain complex technical matters in simple terms to non-technical customers or internal departments.

WHAT YOU’LL BRING

• 4+ years of experience in Programmatic Advertising, SSP Management, or Programmatic Account Management (strong experience in CTV/Video)
• A proven track record in the sales of digital advertising products
• Deep understanding of Google Ad Manager, DSP/SSP workflows, OpenRTB specs, and deal types (Preferred Deals, PMP, PG)
• Experience or strong technical familiarity with Header Bidding frameworks (e.g., Prebid) and SSP integrations
• Strong network or understanding of the DACH Agency Trading Desk landscape
• Fluent in German and English
• Independent, strong communicator, able to work under pressure, with strong negotiation skills
• Teamplayer and creative thinker with a questioning mindset.

WHY JOIN US?

At Zattoo, you’re always on firm ground with real freedom to explore. You’ll have the support and opportunity you need to go far, while you’re helping us create a sustainable and entertainment-filled future for all.

WHAT WE OFFER YOU

• Reward: strong market competitive salary
• Regulate: trust based flexible working hours and the option for remote work worldwide for up to 8 weeks per year

Plus:

• We’re sharing: Free access to the best streaming experience on the market
• We're developing: Your own development budget, German classes and Zattoo all-company hack days
• We’re inclusive: Zattooies are a fun, engaged, and diverse team made up of 47 nationalities
• We’re healthy: Health checks, mental wellbeing support, team sports and more!
• We’re responsible: We are carbon neutral, an active employee Green team, discounted BVG tickets and free bike rentals
• We’re sociable: A calendar of events with fireside chats, lunches, in-house bar, BBQ’s, monthly socials, summer party and an annual off-site event

Zattee enables our users to view indiscriminately and we reflect that in our team too. Regardless of race, gender, sexual orientation, religion, national origin, age, disability or any other characteristic protected by law we encourage everyone to apply and will give everyone equal consideration. We are an equal opportunities employer — join us and help build a diverse team dedicated to revolutionising the way you watch TV.

We are committed to ensuring fair, open, and equitable hiring practices and are happy to answer any questions you may have about us or the role throughout the whole process. In line with the EU Pay Transparency Directive, we share the applicable compensation range with you before your first interview.