Senior Product Marketing Manager

Solaris SE; Berlin; Vor Ort; EUR 75.000 - 80.000; Vollzeit

Benefits dieser Stelle

Homeoffice Budget

Learning & Development Budget

Leistungsorientierte Vergütung

Monatliche Essenszulage

Deutschlandticket

Urlaubstage 28+2/3

Auslandsaufenthalt bis zu 12 Wochen

Zusammenfassung

Solaris sucht eine erfahrene Führungskraft im Produkt- und Portfoliomanagement im Retail Banking/Fintech, um Kreditkartenportfolios zu steuern, Wachstum zu identifizieren und Umsatzoptimierung voranzutreiben. Sie arbeiten eng mit Marketing, Produkt und CRM zusammen.

Sie definieren Wertversprechen, Positionierung und Messaging, begleiten Compliance-Teams und nutzen Datenanalysen sowie Kundensegmente, um Adoptionen zu fördern.

Qualifikationen

• Abgeschlossenes Hochschulstudium in relevanten Fachrichtungen.
• Mehrjährige Erfahrung im Produkt-/Portfoliomanagement im Retail Banking oder Fintech.
• Nachweisliche Erfahrung im Kreditkartenportfolio-Management ist ein Plus.

Aufgaben

• Strategische Analyse und Management des Kreditkartenportfolios zur Identifikation von Wachstum, Umsatz und Optimierungspotenzial.
• Konzeption, Implementierung, Überwachung und Optimierung von Vertriebs- und Marketingkampagnen zur Steigerung von Aktivierung und Nutzung.
• Definition von Kernwertangeboten, Produktpositionierung und Messaging-Frameworks.
• Zusammenarbeit mit CRM-Managern und Kommunikationsabteilungen für konsistente Storytelling-Kampagnen.
• Nutzung von Wettbewerbsanalysen, Kundensegmentierung und Produktdaten zur Identifikation von Wachstumschancen.

Kenntnisse

Strategisches Management

Produktportfoliomanagement

Datenanalyse

Kampagnen-Optimierung

Ausbildung

Bachelorabschluss in Business, Economics oder Finance

Tools

CRM-Software

Marketing-Automation

Jobbeschreibung

Solaris is Europe’s leading embedded finance platform, pioneering Banking-as-a-Service to bridge the gap between financial technology and licensed banking. Founded in 2016 and headquartered in Berlin, Solaris enables fintechs, digital ecosystems, and multinationals to embed accounts, cards, lending, and payments directly into their own products, creating seamless financial experiences for their users. As a fully licensed German bank, Solaris combines the highest standards of IT security and regulatory resilience with a modular, highly scalable infrastructure. Today, Solaris is driving the next evolution of financial services by transitioning into an AI-native banking platform, ensuring European businesses can deploy secure, adaptable financial products at scale.

Why join Solaris?

• We are fundamentally redesigning banking processes around AI orchestration, standardized modular building blocks, and embedded regulatory compliance.
• We combine tech and banking in dedicated hubs - driving the technology infrastructure out of Berlin and banking operations out of Frankfurt.
• Through our internal mobility, growth opportunities, and the Solaris Academy, we offer continuous learning tracks, AI ambassador mentorship, and upskilling to keep your skills ahead of the curve.
• We foster a workplace rooted in integrity, proactive risk management, and equality actively driving initiatives like DEI initiatives.

Your Role

• Strategic analysis and management of the credit card portfolio to identify growth, revenue, and optimization potential, as well as deriving targeted activation and sales measures.
• Conceptualization, implementation, monitoring and optimization of sales/marketing campaigns to increase card activation and usage, leverage up‑selling and cross‑selling potential, and maximize customer lifetime value.
• Define core value propositions, product positioning, and messaging frameworks.
• Partner with CRM Managers and Communications to ensure cohesive, high‑impact storytelling across all channels.
• Leverage competitive research, customer segmentation, and product data to identify growth opportunities and adoption drivers.
• Partner with Marketing and Product to define roadmaps using customer insights.
• Collaborate closely with Risk, Control, and Compliance teams to navigate complex regulatory standards, delivering product and service launches that are both fully compliant and frictionless.

We'd love to see

• Bachelor's degree in Business, Economics, Finance, or a related field.
• 4+ years of experience in product/portfolio management, project management or strategic management in the field of retail banking or fintech.
• Experience in the management of credit card portfolios is a strong plus.
• Proven track record in product marketing, GTM execution, and growth metrics optimization.
• Experience with data analytics, marketing automation and tracking tools.
• Strong background in data analytics, user segmentation, and funnel optimization.
• Exceptional communication, and cross‑functional collaboration skills.
• Excellent German language skills; English is a strong plus.
• Strong project/program management skills.
• Attention to detail and strong communication, presentation, and stakeholder management skills.
• Data‑driven mindset.
• Creative problem‑solving skills.
• Hands‑on mentality.
• Strong sense of team work.
• A structured, result‑oriented and independent way of working.
• Comfortable working with AI tools, thinking critically about AI outputs, and contributing to a culture of responsible AI use. We expect you to demonstrate comfort with AI‑assisted workflows and a willingness to continuously develop their AI capabilities as the technology evolves.

Benefits

• Home office budget.
• Learning & development budget of €1000 per year and a transparent growth framework to support your career goals.
• Competitive salary and a variable remuneration program.
• Monthly meal allowance.
• Deutschland ticket subsidy.
• 28 vacation days, increasing by 2 days after 2 years and 3 days after 3 years with Solaris.
• Opportunity to work abroad for up to 12 weeks per year.

While job ads usually paint an ideal picture of a candidate, studies show that most applicants meet an average of 60% of the criteria. Unfortunately, many promising candidates tend to apply only if they meet all the criteria. So if you think you have what it takes, but don't necessarily meet every single item in the job description, please contact us anyway. We'd love to talk with you and find out if you might be a good fit for us.

At Solaris, we are committed to nurturing an inclusive environment, where all Solarians feel valued, respected and supported. We are dedicated to building a diverse workforce that reflects the diversity of our communities. We are committed to equal employment opportunity regardless of color, ethnicity, religion, sex, origin, disability, marital status, citizenship, or gender identity. We are proud to be an equal opportunity workplace. If you have a disability or special need that requires accommodation, please let us know.

If your application is successful, you will be required to complete pre‑employment background checks through our screening provider Zinc. These include, but not limited to identity verification, educational records, references, a criminal record check, etc. The processing is based on Art. 6(1)(c) GDPR. Please see below Privacy Information for Job Applicants for details, including recipients, retention, and your rights.

Information on data processing:

DE: https://www.solarisgroup.com/gdpr_notice_de

EN: https://www.solarisgroup.com/gdpr_notice_en

The annual gross salary range for this position is:

€75.000 - €80.000 EUR