Senior Performance Marketing Manager – Amazon Ads & Retail Media (f/m/d)

Front Row Group; Hamburg; On-site; EUR 75,000 - 110,000; Full time

Benefits offered by this job

Lunch allowance

EGYM Wellpass

Bike leasing

Pension plan

Deutschland Ticket subsidy

Mental wellbeing support

Unlimited learning budget

Gallup StrengthsFinder

Job summary

Front Row Group is seeking a Senior Performance Marketing Manager – Search (Amazon Ads & Retail Media) in Hamburg. You will lead search campaigns, guide strategy for multiple retailers, and collaborate with cross-functional teams to drive ROI.

You will work with AI-driven optimization, manage campaigns across Amazon and other platforms, and contribute to expanding our retail media consulting portfolio in a fast-paced environment.

Qualifications

• You have at least 4 years of professional experience in performance marketing, with a focus on search advertising.
• Experience with Amazon Advertising (Sponsored Products, Sponsored Brands; ADSP is a plus) or platforms like Walmart Connect, OTTO, eBay, Criteo, CitrusAd, or The Trade Desk.
• Proven track record of managing successful search campaigns with significant ROI.
• Good client communication and ability to present complex topics clearly.
• High analytical skills, strong technical understanding, and solution-oriented mindset.
• AI-ready: curious about AI tools and able to apply them to campaign problems.
• Enjoy fast-paced environments, manage multiple projects, and prioritize tasks independently.
• Excellent written and verbal English; a second language is beneficial.

Responsibilities

• Design, plan, steer, and optimize Search campaigns on Amazon Ads and retail media networks.
• Manage campaigns on Amazon Ads and other retailers like Walmart, OTTO, Rewe, Media Markt Saturn, Rossmann, Flaconi, Tesco and others.
• Collaborate with tools and platforms (Walmart Connect, Citrus Ads, Criteo) and bid management systems (Xnurta, Skai, Pacvue, BidX).
• Develop search campaign strategies for existing and new accounts and build client relationships.
• Analyze campaign performance data, generate insights, and make data-driven decisions.
• Use AI tools to speed up analysis, reporting, and optimization and shape AI adoption in the team.
• Work with cross-functional teams to align marketing with business objectives.
• Continuously improve processes, tools, and reporting and expand consulting services.

Skills

Performance marketing

Campaign analytics

ROI focus

Client communication

AI readiness

Tools

Amazon Advertising

Walmart Connect

Criteo

CitrusAd

Skai

Pacvue

Job description

About our Performance Marketing Team

We help our clients expand their business and geographic scope with guidance and implementation across digital advertising and retail, optimizing conversion on all major platforms. Our Performance Marketing team is currently looking for a motivated Senior Performance Marketing Manager – Search (Amazon Ads & Retail Media) (f/m/d) to support our clients in growing their online business. You will have the opportunity to grow into a leadership role and guide strategic initiatives within the team.

The position is full-time and located in Hamburg.

Responsibilities

• You are operationally responsible for the design, planning, steering, monitoring, and optimization of Search campaigns on Amazon Ads and/or across retail media networks, depending on your strengths and our client portfolio

• You manage campaigns on Amazon Ads (Sponsored Advertising and ADSP) and/or other retailers such as Walmart, OTTO, Rewe, Media Markt Saturn, Rossmann, Flaconi, Tesco and others

• You work with software providers such as Walmart Connect, Citrus Ads, Criteo, retail media tools, and you are open to apply systems onto new platforms

• You work with Bid Management Tools, like Xnurta, Skai, Pacvue and/or BidX

• You develop search campaign strategies for existing and new and develop and maintain strong relationships with them

• You analyze campaign performance data, generate insights, and make data-driven decisions to improve effectiveness and efficiency

• You use AI tools and automation to speed up analysis, reporting, and campaign optimization, and you help shape how our team applies AI in performance marketing.

• You collaborate with cross-functional teams, including sales, product, and analytics, to align marketing strategies with business objectives

• You continuously improve our processes, tools, and reporting, and help develop our consulting and service portfolio by considering new market and technology developments

Requirements

• You have at least 4 years of professional experience in performance marketing, with a focus on search advertisin

• You have experience with Amazon Advertising (Sponsored Products, Sponsored Brands; ADSP is a plus) or with platforms such as Walmart Connect, OTTO, eBay, Criteo, CitrusAd, or The Trade Desk

• You have a proven track record of managing successful search campaigns with significant ROI

• You communicate well with clients and can present complex topics in a clear and understandable way

• You are highly analytical, have a good technical understanding, and are quality- and solution-oriented

• You are AI-ready: you are curious about AI tools, adopt new technologies quickly, and apply them critically to real campaign problems

• You enjoy working in a fast-paced, dynamic environment, manage multiple projects simultaneously, and prioritize tasks independently

• You are self-motivated, eager to learn, and keen to expand your know-how every day

• You have very good written and verbal communication skills in English; a second language is beneficial

Benefits

Your development

• Diverse projects across established German brands and fast-moving digital pure players

• Full responsibility for your own projects and room to grow professionally

• Unlimited learning budget and Gallup StrengthsFinder to support your development

Your environment

• A diverse, international team with more than 30 nationalities

• Close collaboration with clients on equal footing and a straightforward, no-nonsense mindset

• A modern office in the heart of Hamburg

• Regular after-work events and team retreats

Your flexibility

• Flexible working hours and remote work options

• 20 to 40 vacation days

• One week per year to work from abroad at our Sunshine Office

Your wellbeing and perks

• Mental wellbeing support through OpenUp

• Lunch allowance

• EGYM Wellpass

• Bike leasing, pension plan, and subsidy of the "Deutschland Ticket"