Senior Marketing Consultant

DieProduktMacher GmbH; München; Vor Ort; EUR 80.000 - 100.000; Vollzeit

Zusammenfassung

A leading marketing consultancy in Munich is seeking a Senior Marketing Consultant. You will support clients by developing marketing strategies, optimizing campaigns, and conducting market analysis. The ideal candidate will have 4-6+ years of experience, be fluent in German and English, and excel in client engagements. This role provides a unique opportunity to shape client success stories in a dynamic environment.

Qualifikationen

• 4-6+ years of experience in marketing consultancy or agency work.
• Strong track record in developing marketing strategies.
• Fluent in German and English.

Aufgaben

• Support and deliver client projects on marketing initiatives.
• Develop go-to-market strategies tailored to specific challenges.
• Drive campaign optimization to improve return on investment.

Kenntnisse

B2B marketing

Campaign optimization

Data analysis

Client engagement

Strategic planning

Communication skills

Project management

Marketing automation

Tools

CRM systems

Digital campaign tools

Jobbeschreibung

So why should you read on?

At DPM, we believe digital technologies should create a positive impact — for businesses, for people, and for the world. We work with leading companies in renewable energy and digital health to build conscious digital solutions that truly matter.

You’re not just a marketer — you’re a trusted advisor. At DPM, clients come to us with complex strategies and expect us to make them actionable. As a Senior Marketing Consultant, you’ll work directly with leading companies across industries, shaping their go-to-market approaches, designing impactful campaigns, and ensuring strategies deliver measurable results.

You're the one we are looking for, if

• You bring at least 4–6+ years of professional experience in marketing consultancy/agency work, B2B marketing, or a sales/marketing strategy role.
• You have a strong track record of developing and executing marketing strategies for clients.
• You’re confident in front of senior stakeholders and can guide them from concept to execution.
• You thrive in fast-moving, cross-industry environments and adapt quickly to new challenges.
• You want to be part of a consultancy where your expertise directly shapes client success stories.

Your Role in Shaping the Future

• Support and deliver client projects: Work on marketing and sales efficiency initiatives, campaign audits, and optimization programs.
• Develop go-to-market strategies: Research, design, and refine GTM approaches tailored to specific industries, markets, and client challenges.
• Analyze and benchmark: Conduct market and competitor analysis, assess client marketing maturity, and identify areas for improvement.
• Drive campaign optimization: Evaluate existing campaigns, define KPIs, and implement optimization strategies to improve ROI.
• Create deliverables and recommendations: Prepare workshops, reports, and actionable playbooks that guide clients in their marketing efforts.
• Collaborate closely with clients: Act as a trusted advisor, facilitating discussions, workshops, and decision-making processes.

Your Value-Add

• 4–6+ years of experience in marketing consulting, agency work, or B2B strategy execution.
• Strong track record of developing and executing go-to-market strategies and campaign optimization.
• Strong analytical skills and the ability to turn data into actionable insights.
• Deep understanding of B2B marketing, go-to-market planning, and content strategy.
• Excellent communication and presentation skills with executive-level stakeholders.
• Hands-on familiarity with CRM, marketing automation, and digital campaign tools.
• Solid project management abilities and comfort handling multiple client engagements.
• Fluent in German and English.
• Familiarity with the German and wider European B2B landscape.