Senior Brand / Visual Designer

Edenspiekermann; Berlin; Hybrid; EUR 70,000 - 100,000; Full time

Benefits offered by this job

Hybrid work

Dog-friendly Berlin office

30 days paid vacation

Urban Sports Club

ESPI cuisine

Job summary

Edenspiekermann, a leading independent design consultancy in Berlin, seeks a confident visual designer to lead brand identities and create scalable, AI-informed brand systems across digital and physical touchpoints. You will collaborate with strategy, product, and technology teams to deliver energetic brand experiences for global brands and startups.

You will mentor designers, drive craft quality, and help evolve design systems while working in a fast-paced, interdisciplinary environment.

Qualifications

• 6+ years of experience in brand and visual design.
• Strong portfolio demonstrating brand thinking and visual excellence.
• Experience leading creative workstreams and mentoring designers.
• Excellent communication skills in English; German is a plus.
• Ability to apply brand development frameworks with rigor.
• Hands-on with AI-assisted tools and automations.
• Experience translating brand strategies into digital products and services.

Responsibilities

• Lead the creative output of brand-focused projects and define brand narratives.
• Develop scalable visual identities and brand systems.
• Mentor designers and collaborate with strategy, product and technology teams.
• Present ideas clearly to clients and facilitate workshops.
• Contribute to and evolve design systems and brand platforms.

Skills

Brand design

Visual design

Team mentoring

Strategy integration

AI-powered design

English proficiency

Motion design

Design systems

Accessibility standards

Tools

AI tools

Automation workflows

Emerging software

Job description

We are Edenspiekermann - an independent design consultancy with 40+ years of experience helping world-leading organizations invent, build, and evolve their products. Our Product Strategy practice works directly with product teams at the intersection of market insight, design excellence, and AI-driven development.

Our interaction designers work in agile and interdisciplinary teams on websites and platforms for major brands as well as for startups. Our teams combine conceptual thinking, a sophisticated understanding of design and a deep knowledge of web and app development to develop a digital product or service with a user-centric approach. In doing so, we advise and coach our clients' teams to provide the best customer experience for their customers.

Description

You are a confident visual designer, creative storyteller and cultural thinker. You drive the creative output of brand-focused projects and work closely with teams and clients to develop strong brand narratives, identities and experiences. Brands today function less as static identities and more as operating systems: adaptive, scalable, and increasingly dynamic across digital products and services. Your role is to help define, design and implement such systems - ensuring they perform reliably across channels, platforms, and use cases.

Lead the creative development of brand identities, from strategic foundations to visual execution

Develop brand narratives and creative routes, translating strategy into expressive and scalable visual systems

Guide and mentor designers, ensuring high craft quality and conceptual clarity

Work with global brands, publishing houses and public institutions (e.g. healthcare, cities, universities) on complex branding challenges

Translate brand strategies into digital products and cohesive brand experiences across touchpoints

Collaborate closely with strategy, product and technology teams to ensure consistency and impact

Present ideas clearly and confidently to clients, enabling alignment and decision-making

Prepare remote and on-side workshops and are willing to facilitate them together with our Design Directors

Contribute to and evolve design systems that function as operational brand platforms, not static guidelines

Take ownership of projects with a hands-on mentality, from concept to delivery

Your profile

6+ years of experience in brand and visual design, ideally within a design agency environment

Strong portfolio demonstrating brand thinking, visual excellence, and conceptual depth

Proven ability to connect strategy, storytelling and design execution

Deep understanding of visual identity systems, typography, layout and color across digital and physical applications – including designing with and for AI-driven systems

Strong knowledge of design systems and digital products, how brands scale across platforms

Experience leading creative workstreams and mentoring designers

Ability to apply methodical brand development frameworks and navigate different project phases with clarity and rigor

A visionary mindset – you embrace the culture and actively challenge and elevate the work

Hands-on, pragmatic approach paired with a positive, business-oriented mindset

Thanks to your communication skills you contribute to our trust- and respectful feedback mentality

Excellent communication skills in English (German is a plus)

You are already a professional in leveraging AI-assisted tools, automated workflows and emerging software to enhance creative exploration, efficiency and quality

Experience in overarching motion design principles that translate brand values into movement and make them scalable for all touchpoints

Strong understanding of current accessibility standards and their impact on brand and design systems

We offer

A central role in a dynamic, independent design consultancy with an international portfolio spanning enterprise product design, city identity, design systems, and regulated industries

Direct access to partners and senior leadership – flat hierarchies, real autonomy, and room to shape how we do product strategy

A dedicated team of high-profile designers and strategists driven by a no-ego, high-craft culture

Personal responsibility, space for your own ideas, and the opportunity to grow with the company and the practice

30 days paid vacation, hybrid work, and a dog-friendly Berlin office

Work-life balance support including a potential four-day week if needed

Benefits including Urban Sports Club, food club, and ESPI cuisine

Regular team gatherings and in-house coaching and mentoring

We are pleased to meet you!

We value diversity and therefore welcome all applications – regardless of gender, nationality, ethnic and social origin, religion/beliefs, disability, age, and sexual orientation and identity.

Current CV

Salary expectations

Certificates / diploma